FTC Impact on Your Consulting Business with Maria Gudelis
Listen live to the Maria Gudelis radio show as she interviews a mystery guest expert who even the CEO of Google, Eric Schmidt consults. Live today at 6 pm EST, 3 PM PST at:
When interviewed, Maria Gudelis said: “I am excited to have this consultant to the ’corporate titans’ be on my radio show today because there is a lot of confusion out there about the new FTC changes and specifically, how it impacts your consulting firm.”
Maria Gudelis further said “I especially am interested in this mystery guest expert going over the Federal Trade Commission section on the impact on expert endorsements as that is a key marketing element to any business, getting endorsements.”
The FTC code 255.3 Expert endorsements.
(a) Whenever an advertisement represents, directly or by implication, that the endorser is an expert with respect to the endorsement message, then the endorser’s qualifications must in fact give the endorser the expertise that he or she is represented as possessing with respect to the endorsement.
This mystery speaker has had the honor to be consulted by such leaders as Eric Schmidt, CEO of Google; Robert Allen, NY Times best-selling author; Bob Frankerberg (in the past: Chairman at Kinzan, Chairman, CEO at Encanto Networks, Chairman/CEO at Novell, Vice President at Hewlett-Packard, Vice President at HP ); Ray Noorda (former CEO of Novell).
They have now or in the past consulted this mystery guest expert that people can listen to live without paying a dime!
Listen to the radio live to ask questions.
Twitter Maria Gudelis to ask a question you would like to have answered by this mystery speaker by tweeting her the question.
When: 6 pm EST, 3 PM PST
How to get it: http://www.blogtalkradio.com/maria-gudelis
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