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2010 Behavioral Risk in the Workplace Keynote to Focus on Impact of Stage, not Age


WEBWIRE

The largest segment of the U.S. workforce consists of the 80 million people born between 1946 and 1964 who are collectively known as “Baby Boomers.” This group’s response to life changes can have a significant impact in the workplace. The keynote session at Disability Management Employer Coalition’s (DMEC) 5th annual Behavioral Risk in the Workplace conference will address the impact of stage—not age—on Boomers’ physical and behavioral health.

The conference keynote address will be presented by Barbara Campbell, Assistant Vice President, Risk Management, in The Hartford’s Group Disability Benefits Division.

According to Campbell, “Boomers should not be seen as a single, cohesive generation. An 18-year span exists between the oldest and the youngest members, resulting in a diversity of life stages within this generation. Younger boomers may be raising school-age children, while older boomers may be caring for parents, grandchildren or considering the economic uncertainties of retirement.”

Boomers’ stressors and responses to life changes vary widely and can have a significant impact in the workplace. Tools and techniques used in the past to deter absenteeism need to be modified for this employee segment which is often referred to as the “sandwich generation.” In her keynote address, Campbell will explore the physical and behavioral impact these life stages are having on Boomer employees, and make recommendations on how employers can keep the largest segment of the workforce healthy, vital, and engaged.

The three-day Behavioral Risk in the Workplace conference, taking place April 21 – 23, 2010, in Minneapolis, will provide disability management and HR professionals with real-world examples of best practices as well as emerging strategies that can minimize the costs of behavioral risk in the workplace.

About DMEC: The Disability Management Employer Coalition (DMEC) is a non-profit organization that provides educational resources to employers in the areas of disability, absence, health, and productivity. The primary goal of DMEC is to assist employers in developing cost-saving programs, encouraging responsive market products, and returning employees to productive employment. Visit www.dmec.org for more information.

Members of the Media: Please join us for the conference. To receive a schedule of events, or to register for a complimentary press pass, contact Rebecca Milot-Bradford at 970.824.1974, or membership@dmec.org.



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 disability management
 behavioral risk
 productivity
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