Cracker Barrel to Offer New Exclusive Lady Vols Merchandise
LEBANON, Tenn. - The Lady Vols recently helped their coach accomplish a feat no coach, male or female, in history ever has -- her 1,000th win. To honor the Lady Vols achievement, Cracker Barrel Old Country Store® (Cracker Barrel) has developed an exclusive line of Lady Vols merchandise available only at Cracker Barrel locations in Tennessee.
The Lady Vols have a long lineage of success and have proudly represented the state of Tennessee for decades. With Tennessee pride also running deep in Cracker Barrel’s history, they have launched a pilot program to recognize the team’s achievements by offering a limited edition Lady Vols merchandise line featuring: rockers, sweatshirts, T-shirts, hats, nightlights, picture frames; and books such as “Reach for the Summit” and “Raise the Roof.”
With every Lady Vols purchase, a portion of the proceeds will go to the University of Tennessee Women’s Athletic Department. The University will use the money to help support women’s athletic programs that do not typically receive the same level of financial support and exposure as the women’s basketball team.
“Cracker Barrel is excited about this new offering and joining the state of Tennessee in celebrating the success of the Lady Vols,” said Terry Maxwell, Senior Vice President Retail at Cracker Barrel. “We owe it to our guests to bring new and exciting ideas and what better way, than to celebrate a home state triumph.”
Visit www.crackerbarrel.com to find the closest Tennessee location to pick up your Lady Vols merchandise.
This news content was configured by WebWire editorial staff. Linking is permitted.
News Release Distribution and Press Release Distribution Services Provided by WebWire.