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Crucial.com Launches French Version of Award-winning Memory Upgrade Site


WEBWIRE


Crucial.com Expands Online Resources with Introduction of crucial.com/fr

Glasgow, Scotland - Lexar Media, a leading global provider of memory products for digital media, today announced the launch of its dedicated French language website, www.crucial.com/fr. The new site is the only manufacturer-direct source for memory upgrades available to French consumers. A full selection of memory products, including DRAM memory for PCs and Mac® systems, solid state drives (SSD), USB flash drives, and memory cards are available for purchase on the new site.

Crucial.com/fr features the award-winning Memory Advisor™ and System Scanner tools, making it easy for French customers to find guaranteed-compatible memory upgrades for PCs, laptops and netbooks. For users who know the make and model of their systems, the Crucial Memory Advisor recommends compatible upgrades via a simple three-step selection process. For those customers unsure of their system details, the Crucial System Scanner analyses the system’s configuration to recommend the most relevant upgrade. In addition to these online tools, customers can also benefit from free shipping and free technical support.

“With the launch of crucial.com/fr, we are now able to offer our French customers the same exceptional support and service Crucial.com has come to be known for,” said Fabrice Sabo, European E-Commerce Marketing Manager. “Customers can now place orders and receive technical support in their native language. In fact, 98% of those customers recently surveyed advised they would recommend crucial.com/fr for future memory purchases.”

To place an order, or to get advice from a Crucial Memory ExpertSM, customers can visit www.crucial.com/fr or call Freephone on 0805 102963.

About Lexar Media
Lexar Media is a leading designer, manufacturer, and marketer of NAND flash and DRAM memory products under the Lexar® and Crucial® brand names. Lexar offers products in all major flash and DRAM memory categories, including consumer and enterprise-level USB flash drives, industry-leading memory cards for photography, and all popular form factors of memory cards for mobile devices. For computers, Lexar also offers a full range of DRAM computer memory upgrades for PCs and Mac systems, and solid state drives (SSDs). An industry leader in innovative, patented flash memory technology, Lexar is vertically integrated with Micron Technology, one of the largest semiconductor manufacturers worldwide.

For more information about Lexar, visit www.lexar.com. For more information about Crucial products, visit www.crucial.com, www.crucial.com/uk or www.crucial.com/eu. Lexar Media, Inc. is a subsidiary of Micron Technology, Inc. Lexar Media is a division of Micron Europe Limited, a division of Micron Semiconductor Asia Pte. Ltd., and a division of Micron Japan, Ltd.

Lexar. When Memory Matters.


Micron Technology, Inc., is one of the world’s leading providers of advanced semiconductor solutions. Through its worldwide operations, Micron manufactures and markets DRAM, NAND flash memory, CMOS image sensors, other semiconductor components, and memory modules for use in leading-edge computing, consumer, networking, and mobile products. Micron’s common stock is traded on the New York Stock Exchange (NYSE) under the MU symbol. To learn more about Micron Technology, Inc., visit www.micron.com.



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