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2010 International CES launches iLOUNGE PAVILION


The Consumer Electronics Association (CEA)® today announced the official launch of the iLounge ® Pavilion, a unified iPod ®/iPhone ® pavilion at the 2010 International CES ®, the world’s largest trade show for consumer technology. The iLounge Pavilion, co-sponsored by CEA and, will be located in the Las Vegas Convention Center (LVCC) and will feature a special exhibition area for manufacturers and retailers of iPod and iPhone accessories, related products and services. The 2010 International CES is scheduled for January 7-10, 2010, in Las Vegas, Nevada. iLounge, established in 2001, is the world’s leading independent authority on Apple’s iPod, iPhone, their accessories and software, with thousands of published reviews and four million readers per month. “We are excited to announce that iLounge and CEA are partnering on this dynamic new CES pavilion,” said Gary Shapiro, president and CEO, CEA. “The accessories market, driven by the popularity of iPods, iPhones, and other MP3 and smartphone technologies, will grow this year to a nearly $15 billion market. This new pavilion is one more innovative way the 2010 CES will be the epicenter of consumer technology.” “iLounge is proud to be working with CEA and the world’s leading iPod and iPhone developers to fulfill a common goal,” said Jeremy Horwitz, editor-in-chief, iLounge. “This pavilion will give these exciting companies and products a prominent stage at the center of the industry’s most important technology tradeshow. We are especially glad that readers, exhibitors, and retailers will finally be able to find all of the best new iPod and iPhone products of 2010 in one excellent place.” “Our goal is simple: create an easily findable, walkable, and engaging iPod and iPhone destination at the 2010 CES,” said Karen Chupka, senior vice president, events and conferences, CEA. “This launch means that the space has been established and the wait/priority list for the pavilion is now open. We believe that CES attendees will make this pavilion a ’must-see’ and based on early inquiries we think this area, already set for thousands of square feet, will very rapidly sell out.” The 2009 CES featured exhibitions from 2,700 technology companies, including 300 first time exhibitors. Companies interested in exhibiting at the 2010 iLounge Pavilion at CES should contact Tira Gordon, National Account Manager for CES, at


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