Experience A Close-Up View Of The Beijing 2008 Olympic Games
The importance of vision in performance inspires Johnson & Johnson Vision Care Sweepstakes for ACUVUE® Brand Contact Lenses
JACKSONVILLE, Fla. (March 19, 2008) — Johnson & Johnson Vision Care, Inc. today announced the launch of the ACUVUE® The Difference is Real™ Trip to Beijing Sweepstakes, highlighting the important role vision plays in sports and life performance. The sweepstakes runs March 18 through April 11, 2008, and will provide four winners and their guests a once-in-a-lifetime chance to attend the Beijing 2008 Olympic Games.
The sweepstakes is the centerpiece of a multifaceted campaign that explores the ways vision and eye health affects performance. With the help of U.S. Soccer Women’s National Team star forward Heather O’Reilly and Dr. Graham Erickson, O.D., and co-author of Sports Vision: Vision Care for the Enhancement of Sports Performance, the campaign also aims to educate Americans about how proper vision correction can help improve performance in other areas such as driving, work or academics.
“I didn’t realize how much my bad eyesight was affecting me on the field until an eye exam revealed that my vision was less than it could be,” says O’Reilly. “With proper vision correction, I’ve noticed a change in my game. I can actually see the spin of the ball, which helps me anticipate where it’s heading and make my shots and passes more precise.”
To enter and become eligible for the sweepstakes, anyone 18 years and older can visit www.myspace.com/heathervision, where they will also get a personal look at the athlete through fun facts and photos. Visitors can also sign up for a Free* Trial Pair Certificate for ACUVUE® Brand Contact Lenses.
“We know there’s a connection between optimal vision and overall performance, so good eye health and vision correction should be a consideration for all athletes and performance-minded individuals, no matter what level,” adds Dr. Erickson. “This campaign brings intriguing insight to the importance of proper vision correction - an often overlooked component of success, both on the field and off.”
About the Johnson & Johnson Olympic Partnership
Johnson & Johnson, the parent company of Johnson & Johnson Vision Care, Inc., is an Official Partner of the Beijing 2008 Olympic Games, a Worldwide Partner of the International Olympic Committee (IOC), and a Proud Partner of the United States Olympic Committee and the U.S. Olympic Team. As the Official Health Care Products Sponsor, the Johnson & Johnson sponsorship encompasses the Company’s consumer health care products and medical devices, and marks the first time a broad health care products company has become a worldwide partner of the IOC.
About Johnson & Johnson Vision Care, Inc.
The VISTAKON® division of Johnson & Johnson Vision Care, Inc. specializes in disposable contact lenses, which it markets under such brand names as ACUVUE®, ACUVUE® ADVANCE® with HYDRACLEAR™, ACUVUE® ADVANCE® for ASTIGMATISM, ACUVUE® OASYS™ with HYDRACLEAR™Plus,1-DAY ACUVUE® MOIST™ and ACUVUE® 2 COLOURS™.
ACUVUE® Brand Contact Lenses are indicated for vision correction. Eye problems, including corneal ulcers, can develop. Some wearers may experience mild irritation, itching or discomfort. Lenses should not be prescribed if patients have any eye infection or experience eye discomfort, excessive tearing, vision changes, redness or other eye problems. Consult the package insert for complete information. Complete information is also available from VISTAKON®, Division of Johnson & Johnson Vision Care, Inc., by calling 1-800-843-2020 or by visiting www.acuvue.com.
About U.S Soccer
As the governing body of soccer in all its forms in the United States, U.S. Soccer has helped chart the course for the sport in the USA since 1913. In that time, the Federation’s mission statement has been very simple and very clear: to make soccer, in all its forms, a preeminent sport in the United States and to continue the development of soccer at all recreational and competitive levels. To that end, the sports growth in the past two decades has been nothing short of remarkable. In that time frame, the U.S. has hosted three different World Cup competitions, the U.S. Men’s National Team has played in five straight World Cups, the U.S. Women have won two Women’s World Cups and two Olympic gold medals, and the organization’s focus on player and facility development has seen the formation of Major League Soccer, numerous soccer-specific stadiums, a comprehensive Youth National Team program and most recently the creation of the U.S. Soccer Development Academy. For more information on the U.S. Soccer Federation please visit www.ussoccer.com.
*Professional exam and fitting fees not included. Valid only while supplies last.
ACUVUE®, HYDRACLEAR™, and VISTAKON® are trademarks of Johnson & Johnson Vision Care, Inc.
- Contact Information
- Troy Tepley
- Senior Associate
- Exponent PR
- Contact via E-mail
This news content may be integrated into any legitimate news gathering and publishing effort. Linking is permitted.
News Release Distribution and Press Release Distribution Services Provided by WebWire.