Tele Atlas Selected by Microsoft to Power Web and Mobile Maps
Alliance with Microsoft Extended to Deliver Digital Map Data and Content for Live Search Maps, Microsoft Virtual Earth, and Microsoft Streets & Trips
Boston, March 2008 — Tele Atlas (FSE: TA6, EUNV: TA), a leading global provider of digital maps and dynamic content for navigation and location-based solutions, today announced it has signed an agreement to extend its relationship with Microsoft Corporation to power its mapping and location platform services.
Through the agreement, Microsoft products Live Search Maps, Virtual Earth and Microsoft Streets & Trips will rely on Tele Atlas digital maps and content, including points of interest (POIs) such as hotels, gas stations and restaurants, for the United States and Canada.
“Our customers and industry partners have come to expect high quality location information and imagery on Live Search Maps, and working with an industry innovator like Tele Atlas helps ensure we deliver on those expectations,” said Erik Jorgenson, general manager of Live Search Maps at Microsoft. “We are looking forward to continuing to work with Tele Atlas so that our solutions continue to deliver relevant, rich location content, from maps and directions to 3D imagery.”
“We’re excited to expand our longstanding relationship with Microsoft and look forward to collaborating on future opportunities to further support their full range of mapping initiatives,” said George Fink, Tele Atlas President and Chief Operating Officer. “Combining our digital map expertise and Microsoft’s innovative applications, today’s community of digital map users are provided with a range of location and mapping solutions that enable them to better customize and personalize their search and navigation experiences.”
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