KODAK EASYSHARE Products Win Four Prestigious Innovations 2006 Design and Engineering Awards

Honor Includes “Best of Innovations” Awards for the EASYSHARE-ONE WiFi Digital Camera and the EASYSHARE Photo Printer 500

NEW YORK, Nov. 16 -- Kodak innovation was spotlighted last evening at the International Consumer Electronics Show Press Preview, where the company’s digital products and services won four prestigious Innovations 2006 Design and Engineering Awards. The groundbreaking KODAK EASYSHARE-ONE zoom digital camera and the EASYSHARE Photo Printer 500 were named “Best of Innovations 2006” award winners for the digital imaging and digital imaging accessories categories, respectively, while the KODAK EASYSHARE Gallery Premier Service and EASYSHARE V550 zoom digital camera garnered Innovations 2006 Design and Engineering honors.

The Innovations 2006 Design and Engineering Awards, sponsored by the Consumer Electronics Association and endorsed by the Industrial Designers Society of America, honors superior design and engineering among the year’s most technologically advanced products. Chosen for the honor by a panel of independent industry designers, engineers and journalists, the KODAK products will join other winning products on display in the Innovations Design and Engineering Showcase, booth #72444, in the CES Innovations Plus exhibits at the Sands Expo and Convention Center, from January 5 – 8, 2006.

About the Kodak Award Winners

The KODAK EASYSHARE-ONE digital camera combines the power of sharing, taking, organizing, and printing pictures into a single, highly innovative product. Only the EASYSHARE-ONE camera has the ability to send e-mail from the camera, to connect to the KODAK EASYSHARE Gallery at home and on-the-go from thousands of hotspots worldwide, to store up to 1,500 favorite pictures, and to optimize viewing and operation via its unique touch screen and graphical menus. It is the ultimate picture sharing device, redefining the digital photography experience.

The universal KODAK EASYSHARE Photo Printer 500 brings the benefits of real KODAK pictures at home to virtually all digital camera and camera phone owners — with or without a computer. People who use CANON, SONY, OLYMPUS, NIKON, HP and other camera brands can experience the same great quality that EASYSHARE camera owners have enjoyed for the past two years. The Photo Printer 500 makes real KODAK pictures easily, directly, and consistently from virtually any digital media in about 60 seconds, including most popular memory cards (SD, MMC, CF, xD-Picture Card, MEMORY STICK), USB flash memory devices, PICTBRIDGE enabled digital cameras, mobile devices enabled with BLUETOOTH® wireless technology, and Wi-Fi enabled computers (optional KODAK WI-FI® card required for the printer). People can also view and edit their pictures on the integrated 3.5-inch LCD screen.

With KODAK EASYSHARE Gallery Premier Service, subscribers receive a personalized Web site address (e.g., www.kodakgallery.com/YourName) that features their own photos and captions. In addition, Gallery Premier puts photos in the center of the conversation by allowing family and friends to post comments. Subscribers also receive one click publishing of albums from an existing Gallery account, and the ability to download high-resolution photos in just one click.

The sleek KODAK EASYSHARE V550 camera — about the size of a deck of cards — breaks new ground in blending video and still photography. For the first time, videos can be automatically turned into stop-action still pictures perfect for printing and sharing. Avoid on-screen shaking with built-in image stabilization technology, and zoom in on video subjects in real time using the professional-caliber SCHNEIDER-KREUZNACH lens to record longer, TV-quality videos with sound — up to 80 continuous minutes — while using less memory storage *. In addition to its high-end video performance, the V550 model captures all moments with 5MP resolution and its pro-caliber, SCHNEIDER-KREUZNACH C-VARIOGON 3X optical zoom lens.

The innovative KODAK EASYSHARE digital photography system — consisting of cameras, viewers, services, software, docks, home snapshot printers, papers and accessories — makes taking, organizing, sharing, and printing high quality digital pictures effortless. More information on KODAK EASYSHARE products is available at www.kodak.com/go/EasyShare/
About Eastman Kodak Company

Kodak is the leader in helping people take, share, print and view images – for memories, for information, for entertainment. With sales of $13.5 billion in 2004, the company is committed to a digitally oriented growth strategy focused on the following businesses: Health -- supplying the medical and dental industries with traditional and digital imaging-information products and services, as well healthcare IT solutions and services; Graphic Communications - offering on-demand color and black and white printing, wide-format inkjet printing, high-speed, high-volume continuous inkjet printing, as well as document scanning, archiving and multi-vendor IT services; Digital & Film Imaging Systems - providing consumers, professionals and cinematographers with digital and traditional products and services; and Display & Components - which designs and manufactures state-of-the-art organic light-emitting diode displays as well as other specialty materials, and delivers imaging sensors to original equipment manufacturers. More information about Kodak (NYSE: EK) is available at www.kodak.com.

* Video is 30 frames per second at VGA (640 x 480) resolution, with MPEG4 compression. Total length is dependent on memory card capacity.
KODAK, EASYSHARE, and EASYSHARE-ONE are trademarks of Eastman Kodak Company. Schneider-Kreuznach and C-Variogon are trademarks of Jos. Schneider Optische Werke GmbH used under license by Eastman Kodak Company. The Bluetooth trademark is owned by the Bluetooth SIG, Inc. Wi-Fi is a registered trademark of the Wi-Fi Alliance. 2005

Contact Information

Liz Scanlon

Eastman Kodak Company

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