Citrix Survey Reveals Small Business Owners More Likely to Be Web Commuters Than Other Workers
A survey conducted by the polling company, inc.™ and sponsored by Citrix Online, maker of Citrix® GoToMyPC® remote access and Citrix® GoToMeeting® online meetings, revealed that small business owners are more likely than workers overall to conduct business away from a traditional workplace – 50 percent said they did so frequently and 25 percent said they did so “all the time.” The poll also found that 41 percent of small business owners can be classified as “Web Commuters” – people who use Internet technologies to accomplish their work away from a conventional office.
“We conducted this survey, ‘Web Commuting & The American Workforce,’ to examine the extent to which technologies allow professionals the freedom and efficiency to accomplish tasks away from the office,” said Kellyanne Conway, president and CEO at the polling company, inc. “These data show that the workplace can be everywhere, especially for small businesses.”
For instance, the poll revealed that 64 to 75 percent of small business owners believed the Internet would play an integral role should they be allowed to work remotely and 58 percent agreed that they would benefit from a fast and affordable way to meet over the Internet with colleagues located anywhere, and share information as if in the same room.
“Given the increasing innovations in affordable, easy-to-use Web-based tools, the demand for new and creative ways to work on-the-go is bound to grow in the coming years,” said Bernardo de Albergaria, vice president and general manager, eCommerce, at Citrix Online. “More people will be able to start their own businesses, perform their work and collaborate with others from anywhere.”
Citrix Online, a division of Citrix Systems, Inc. (Nasdaq: CTXS), is a provider of real-time, Web-based remote desktop access and online collaboration tools, including:
* GoToMyPC: a web-based remote access solution that allows individuals and companies to register their computers online and then securely access those computers from any Web browser. Users have full access to all files, programs and network resources on their desktops and simply work on their remote computers as if they were sitting in front of them.
* GoToMeeting: a web-based online meeting service that makes communication with employees, partners, customers, and prospects easier and more efficient than any meeting product available today. GoToMeeting users can collaborate on documents, deliver presentations, perform product demonstrations, and securely share confidential information from anywhere, anytime.
Small businesses are realizing the benefits of tools that enable them to Web Commute from anywhere, saving them time and resources. For instance, The Queensboro Shirt Company, an online distributor of custom logo apparel is using GoToMyPC to remotely access office desktops, including files, network resources and programs over the Internet.
“Getting access to the office and every facet of our business 24/7 makes me incredibly productive,” stated Fred Meyers, president and founder at The Queensboro Shirt Company. “GoToMyPC has contributed to the success of our business because I can extend myself beyond my desk.” In one case, Meyers used GoToMyPC from home to help a customer after hours. “I quickly researched the issue and immediately replied. He was so impressed that he is now a customer for life.”
the polling company™, inc. conducted a recent nationwide telephone survey of 600 American adults (18+) who are currently in the workforce or have plans to enter the workforce within three years with an oversample of 100 small business owners. Interviews were collected September 14-18, 2007 at a Computer-Assisted Telephone Interviewing (CATI) facility using live callers. The sample was drawn utilizing Random Digit Dial (RDD) technology that ensures that every household in America with a landline telephone has an equal chance of being called. Potential respondents were then screener to ensure they met the survey requirements for participation. Sampling controls were employed to ensure representative and proportional numbers of respondents were interviewed by demographic characteristics such as race, age, gender, and geographic region, as those characteristics are reported by the latest available U.S. Census Bureau statistics.
The original survey instrument contained 18 questions including seven demographic inquiries. The final questionnaire was approved by the client prior to fielding. The margin of error for the main sample of 600 adults survey is calculated at +/- 4.0% at the 95% confidence interval meaning that, in 19 out of 20 cases, the data collected would differ by no more than 4 percentage points were the entire population of American adults (18+) in the workforce or planning to return to the workforce within three years surveyed. The margin of error for the small business sample1 is +/- 6.8%. Margins of error for subgroups are higher.
Citrix Systems, Inc. (Nasdaq:CTXS) is the global leader and the most trusted name in application delivery infrastructure. More than 200,000 organizations worldwide rely on Citrix to deliver any application to users anywhere with the best performance, highest security and lowest cost. Citrix customers include 100% of the Fortune 100 companies and 99% of the Fortune Global 500, as well as hundreds of thousands of small businesses and prosumers. Citrix has approximately 6,200 channel and alliance partners in more than 100 countries. Annual revenue in 2006 was $1.1 billion.
Citrix®, GoToMyPC® and GoToMeeting® are trademarks of Citrix Systems, Inc. and/or one or more of its subsidiaries, and may be registered in the U.S. Patent and Trademark Office and in other countries. All other trademarks and registered trademarks are property of their respective owners.
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