AOL Names Tariq Muhammad Director Of AOL Black Voices
NEW YORK,- AOL today named Tariq Muhammad director of AOL Black Voices, the No. 1 Web site for black news, entertainment, culture and community with 2.6 million unique visitors according to comScore Media Metrix. In this new role, Muhammad will be responsible for spearheading all editorial activity for the site across all content areas including News, Sports, Lifestyle, Entertainment, Finance, Education and Community. He will also lead all business strategy including product launches, partnerships and site expansion. Muhammad will report into Mike Rich, Senior Vice President, AOL Entertainment and AOL Black Voices.
“This is a great opportunity for me. For years, AOL Black Voices has been an important part of the African American community’s online experience, and I am looking forward to expanding the content and reach of the site,” said Muhammad. “I am also honored to be joining the talented and dedicated AOL Black Voices team.”
“Tariq brings years of interactive media and editorial experience to the table, and we are thrilled to have him join the AOL Black Voices team,” said Rich. “Since our launch, we’ve seen our traffic double with users staying on the site for nearly an hour. We are confident that Tariq will help us expand our traffic growth and continue our leadership role within the African American community.”
Most recently, Muhammad served as director of interactive media for BlackEnterprise.com, responsible for the overall operation of Web site. He oversaw and directed the teams leading content management, business development, strategic planning, marketing and advertising and sponsorship sales. From 1995 to 1999, he served as the publication’s Technology Editor.
In between his roles at Black Enterprise, Muhammad served as co-founder and Vice President, Content Development of iClique Inc., a content syndication company that served portals and other Web sites. His primary functions related to business development and strategic planning related to acquiring content feeds from various providers. During his tenure he assisted the founding team in raising over $2 million.
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