CybeRelease: (OTC: BDMHF) Launches New Wine Into $145 Billion Market
(CybeRelease, September 6, 2007) - Lake Harmony, Pa. - Black Diamond Brands Corp. (OTC BB: BDMHF), the “Company”, announced that its Liberty Valley Wine is being launched into the $145 Billion dollar annual wine, spirit & beer market in the United States. Brad J. Moynes, CEO of Black Diamond stated: “Total US wine sales are projected to grow from $21 Billion to well over $30 Billion by 2015 as the United States continues to become a leading wine consuming nation.” Liberty Valley Wine is positioned to benefit tremendously from this growth as its unique label featuring the Statue of Liberty; the most recognizable national monument becomes fully realized via our branding and marketing strategy. We expect to be ranked in the top 120 selling wine brands in the United States by the Adams Beverage Group Wine Handbook by 2010. This would be equivalent to approximately $23.57m in sales or 350,000 case goods sold per year.
The Company is pleased to announce that effective August 25, 2007 it has executed a 5 year exclusive supplier contract with historical Oak Ridge Winery LLC, “ORW”. The contract is for a 5-year exclusive production period in which ORW is named as exclusive production partner for BDB. Production services will include vintage wine at agreed upon price and quality levels as sampled & approved by BDB and will be for the following varieties: Cabernet Sauvignon, Merlot, and Chardonnay in 750ml bottle size.
Oak Ridge Winery agrees to include up to three brand series of wines from BDB into and incorporated into the main ORW brand portfolio. The intent is to provide BDB with supported sales from ORW sales & sales support staff to BDB. Specifically, this support is intended to provide marketing and sales representation by ORW for the Liberty Valley Valor, Freedom and Signature Series wine programs.
Management believes this opportunity will have a long term positive financial impact upon the Company which will be reflected in future market valuations of the enterprise. The agreement is a major milestone required by the Company’s business plan to ensure successful introduction of Liberty Valley Wine into the market. Mr. Moynes states, “The fact that ORW opened 18 new distribution markets across the United States and is on track to add 10 or more this year really increases our chances to reach our goal.”
In addition, the “Company” is pleased to welcome Mr. Nicholas Karavidas to the Liberty Valley Wine advisory board. Mr. Karavidas, a Southern Californian native with over 20 years of historic Cucamonga Valley wine making roots will be an unparalleled asset to the development of the Liberty Valley brand. Mr. Karavidas stated, “Great plans and a wonderful strategy fail without the people who carry them through.”
To read the complete release, go to http://biz.yahoo.com/iw/070905/0298446.html
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