AT&T Introduces U-verse in Riverside Area
A new world of communications and entertainment is now available to residents in the Riverside area. AT&T Inc. (NYSE:T) today announced the launch of AT&T U-verseSM, which utilizes AT&T’s new fiber-rich network to offer cutting-edge television and high speed Internet services. AT&T is the only national provider to offer a 100 percent Internet Protocol (IP)-based television service, making U-verse TV “cooler than cable” as one of the most robust and feature-rich services available today.
AT&T U-verse services are initially available in parts of the Riverside-San Bernardino-Ontario metropolitan statistical area (MSA), including the city of Riverside, County of Riverside, Corona and Norco. AT&T will continue to increase availability throughout the area on an ongoing basis.
AT&T U-verse offers customers a combination of next-generation digital television — including more than 25 High Definition (HD) channels — and high speed Internet access. The award-winning AT&T U-verse TV includes cutting-edge features that are unmatched in the market, while the new U-verse enabled AT&T Yahoo!® High Speed Internet builds on AT&T’s position as the nation’s leading provider of broadband DSL.
“AT&T U-verse delivers everything customers expect in a television service — and much more,” said Chris Percy, AT&T vice president and general manager for Orange/Riverside. “We think Riverside area residents will be thrilled with our newest entertainment service and complete video, voice, broadband and wireless offerings.”
The expansion of AT&T U-verse services in California follows progressive legislation passed by the California Legislature and signed in September 2006 by Governor Arnold Schwarzenegger. U-verse services are also available to households in the San Francisco-Oakland-Fremont and San Jose-Sunnyvale-Santa Clara markets.
Beginning today, AT&T U-verse TV will offer Riverside area residents:
A compelling variety of TV packages with more than 300 channels to choose from, including digital music, local, and premium movie and sports programming.
More HD programming than the local cable providers. HD technology produces images more than twice as detailed as standard analog TV delivering rich, realistic video and multi-channel, movie-theater-quality sound. AT&T U-verse TV offers customers access to a lineup of more than 25 HD channels, along with HD digital video recording (DVR) capability. With select packages, new customers can receive one year of free access to HD programming ($10 a month thereafter).
A growing Video-on-Demand library with one-touch access to movies and events.
Web and Mobile Remote Access to DVR, which allows U-verse TV and Internet customers to schedule recordings from any Web-connected PC or compatible wireless phone using their AT&T Yahoo!® account. These features are unique to AT&T among local video providers.
The ability to record up to four programs at once using a DVR receiver, another exclusive feature unmatched in the marketplace.
Built-in Picture-in-Picture functionality that allows subscribers to “channel surf” on any television without leaving the program they’re watching.
Fast channel-changing, reducing the delay experienced with other digital video services.
Specially designed set-top boxes, manufactured by Motorola, all of which are HD-capable and include universal remote controls that provide backlit buttons and one-touch access to Video-on-Demand, DVR, and other services.
A premium Spanish-language package featuring novelas, movies, news, sports, children’s programming, talk shows and more. New customers can receive the package at no charge for the first two months ($10 a month thereafter).
The ability to search for programs using title or actor’s name.
Easy-to-use parental controls to block live programs, recorded programs or videos by specific channel or ratings.
Three HD-capable TV receivers — one with a DVR, which allows customers to pause, rewind, replay and record live TV — at no extra charge with most programming packages. (Customers may add more receivers for $5 each a month.)
AT&T plans to add more channels and interactive applications in the future.
Customers can choose from five TV and three Internet packages to customize their entertainment experience. In addition to the popular U300 and U400 packages, AT&T also offers U-family, a market-leading family-friendly programming option. Current AT&T U-verse TV offers start as low as $44 a month, depending on the selected programming and Internet packages (other monthly charges apply).
Now through June 30, qualified new customers can join AT&T U-verse and receive free TV service, including HBO® and Cinemax®, for the first two full months when they choose the U300 or U400 programming package (other monthly charges apply). Thereafter, customers will continue to receive regular recurring monthly discounts on their U-verse package when they subscribe to a bundle of TV and Internet services. In addition, AT&T will offer new customers a 60-day money-back guarantee.
Three packages of AT&T Yahoo! High Speed Internet U-verse Enabled will be made available to AT&T U-verse customers:
Elite: Downstream up to 6.0 Mbps, upstream up to 1.0 Mbps.
Pro: Downstream up to 3.0 Mbps, upstream up to 1.0 Mbps.
Express: Downstream up to 1.5 Mbps, upstream up to 1.0 Mbps.
All high speed Internet packages offered as part of AT&T U-verse include wireless home-networking at no additional charge, giving users the freedom to access online photos, streaming video, games and other information using a wireless-enabled laptop or other device. Subscribers also receive virtually unlimited e-mail storage and powerful anti-virus and anti-spam software.
The deployment of next-generation video services reflects AT&T’s strategy to become customers’ preferred communications and entertainment provider and to deliver a video solution through its traditional footprint that provides greater value, flexibility and simplicity than competitors’ offerings. AT&T U-verse TV represents a critical new service in the company’s video portfolio, which includes AT&T HomezoneSM service and satellite broadcast offerings. AT&T U-verse TV also underscores the company’s strategy to deliver integrated services to the three screens that consumers value most: the TV, the PC and the wireless phone.
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