Anil Arora Has Joined Nollenberger Capital Partners,

SAN FRANCISCO - Nollenberger Capital Partners, Inc. reports that Anil Arora has joined its Advisory Board. Mr. Arora, President and CEO of Yodlee, has redefined the way Financial Services companies interact with their clients.

“Mr. Arora has been a marketing leader and strategist for many of the world’s most recognized brands,” said Bruce Nollenberger, president and CEO of Nollenberger Capital Partners. “He has vast experience advising Financial Services companies on how to maximize their clients’ banking experience, and his insight will unquestionably be an asset to Nollenberger Capital Partners’ Advisory Board.”

Mr. Arora is currently President and CEO of Yodlee, which delivers innovative financial applications that make online banking more profitable. Yodlee’s personal finance, bill pay and banking solutions help consumers and small businesses achieve greater financial awareness, control and satisfaction through their financial institution’s online channel. Prior to Yodlee, Mr. Arora was Senior Vice President of Gateway where he led Gateway’s Internet initiatives and was Global Chief Marketing officer. He was named Ad Age’s Marketer of the Year in 1999 and was selected for Institutional Investor’s The Online Finance 40 in 2000, 2001 and 2002. Prior to Gateway, Mr. Arora had 15 years’ experience in executive marketing positions at Pillsbury and Kraft Foods.

Mr. Arora is a Board of Directors member of WebSideStory and is an Officer for the Golden Gate Chapter of Young Presidents Organization.