AT&T Launches New Online Small Business Resource Center
New Web Portal Offers Free Access to Expert Advice, Money-Saving Offers; Business Referrals Receive $100 Visa Card Rewards
San Antonio, Texas, February 6, 2007, As part of its recognition of and commitment to supporting the growth and success of its small business customers, AT&T Inc. (NYSE: T) today announced the introduction of a variety of resources geared to small business owners including free advice, online courses and special offers that can all be accessed through a new Web portal at www.att.com/OnwardSmallBiz.
“The people who operate small businesses are the growth drivers of our nation’s economy and represent an important and valued segment of AT&T’s customers,” said John Regan, vice president, AT&T Business Marketing. “AT&T is proud to offer its small business customers not only great service and the most comprehensive set of communications services available, we’re also committed to their success. Our new online resources provide easy and free access to an array of information that small business owners can find helpful in managing and growing their business.”
Content features and links on the new AT&T Onward Small Biz portal include:
* A daily feed of industry-specific small business news, including streaming video segments from SBTV.com — Small Business Television.
* Free instructional Web-based seminars and online training courses hosted by experts.
* The ability to submit questions and to receive one-on-one advice from SCORE — Counselors to America’s Small Business.
* Tips on starting, managing and relocating a small business.
* Money-saving promotional offers from AT&T and other leading brands, including UPS, Pitney Bowes, Lenovo and CareerBuilder.com.
* Information about AT&T’s portfolio of products and services for small business, including voice, wireless, Internet, messaging, advertising and search engine marketing solutions through Yellow Pages and YELLOWPAGES.COM, online support and account management services.
First-time visitors to the Web site can choose to complete a brief, free registration and select topics of interest for a personalized online experience upon return visits.
To introduce small businesses to the basics of online marketing, AT&T will host a series of free Web-based seminars with Steve Strauss, one of the country’s leading small business experts who is a columnist for USATODAY.com and the author of the “Small Business Bible.” On Feb. 15, Strauss will speak on “Establishing Your Web Presence.” On March 1, his topic will be “Expanding Your Web Presence.” To register for AT&T Web-based seminars and online courses, go to www.att.com/OnwardSmallBiz and click on the Knowledge Center’s “Business 101” button.
AT&T is promoting the availability of the new online resource center for small business as part of its new “Onward Business”-themed advertising that will run periodically in USA Today, the Wall Street Journal and select magazines beginning in February, coupled with online, print and radio advertising in local markets through the year.
As part of these initiatives, the company has also launched the AT&T Friends & Colleagues Business Referral Program (www.att.com/friendsandcolleagues). The program rewards AT&T business customers either a $100 Visa card or $100 gift card for referrals that result in sales of qualifying AT&T business services. AT&T business customers can also earn a $50 Visa card or $50 gift card for referring current AT&T customers who purchase AT&T Yahoo!® High Speed Internet Business Edition. This referral rewards program is open year-round and is currently available to business customers in 13 states (Arkansas, California, Connecticut, Illinois, Indiana, Kansas, Michigan, Missouri, Nevada, Ohio, Oklahoma, Texas and Wisconsin). A link to the details of this program, as well as the program’s terms and conditions, is also available under the “AT&T Services” tab at www.att.com/OnwardSmallBiz.
Note: This AT&T release and other news announcements are available as part of an RSS feed at www.att.com/rss.
AT&T Inc. is one of the world’s largest telecommunications holding companies and is the largest in the United States. Operating globally under the AT&T brand, AT&T companies are recognized as the leading worldwide providers of IP-based communications services to business and as leading U.S. providers of high speed DSL Internet, local and long distance voice, and directory publishing and advertising services. AT&T Inc. holds a 60 percent ownership interest in Cingular Wireless, which is the No. 1 U.S. wireless services provider with 58.7 million wireless customers. Additional information about AT&T Inc. and AT&T products and services is available at http://www.att.com.
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