Former Googler Launches MightyTV, A Personalized Video Discovery App That Lets You Swipe Away The Frustration of What to Watch Next

Some say relationships crumble because of financial issues and prolonged thermostat battles. Well the founders of MightyTV believe that wasting 20 minutes on the couch looking for something to watch is another leading cause. That’s why an Ex-Googler launched a helpful new way to find awesome stuff to watch and stream directly, all with just a few swipes.

Available for free today on iTunes, MightyTV is a new video discovery app that uses machine learning to provide you with hyper-personalized lists of great TV and movies, and quality recommendations on what you’re most likely to enjoy watching with others. This is a major step up from static list-making apps that make you do all the hard curation work and still can’t help you find anything new that’s cool or trending among your friends.

Search Less, Watch More Stuff You’ll Love

We’ve all been there; mindlessly flipping through the menu guide on our remotes and coming up empty. Pundits have called this the platinum age of television, but the struggle to find what to watch and where to watch it in an infinite sea of content is all too real.

Reports have shown that among Pay TV subscribers, 40% claim they have difficulty finding something they like to watch with 86% suffering through the same channels over and over again. The problem becomes even more troublesome when trying to find what to watch together, with 72% of claiming they ‘always’ or ‘sometimes’ get frustrated when searching for TV and movies in a group.

Cofounded by longtime friends Bryan Slavin, an experienced media technology entrepreneur, and Brian Adams, who sold his last startup to Google for $400M, MightyTV has assembled a talented team of product designers and engineers who’ve built their reputations on search, artificial intelligence and empathic design over the past 10 years. The result is an ever-growing collection of trustworthy video recommendations so you can stream more of what you’ll love to watch faster.

Features include:

• Personalized Videos Matched to Your Tastes - A Tinder-like interface makes it super easy to like, love, dislike, or save videos to your watchlist. With every swipe, MightyTV is hard at work building your movie profile, and the app becomes more intelligent over time as algorithms match you to quality recommendations so you’ll never have to wonder about what you’ll enjoy watching next.

• Discover and Stream Across All Your Favorite Platforms - Find all your favorite videos in one app without constantly switching between streaming services like Amazon, HBO, Netflix, to Hulu, and YouTube. You can easily filter by TV and movies, service provider, or price range, and stream content right from your favorite mobile device or cast to your Apple TV, and Chromecast.

• Use Mashup to See What You’ll Enjoy Watching Together - Our Mashup feature mixes your video DNA with your friends’ so you always have content to watch together and it’s easy to discover videos outside of your current watchlist. This makes Mighty a perfect companion for group viewings, movie ‘date nights’ or just when you’re in the mood to binge watch new shows.

• Maximize Your Subscription Value, Minimize Your Time - If you’re paying for different streaming services, you’d think finding something good would be easy. But who wants the hassle of searching individual sites when an app can do that for you? Now you can search across all of your accounts at once, see what’s free and what costs money, and find what you’re looking for instantly, every time.  

“We designed a new algorithm for personalization that allows for true individuality. It learns about you in real-time and has the ability to combine your taste with friends to help you find new video together. You’ll spend less time looking and more time watching video you love,” said Brian Adams, co-founder and CEO of MightyTV.

To find out more about MightyTV, you can visit http://www.mighty.tv, or you may download the app for free from iTunes.

About MightyTV

MightyTV is a next generation discovery app that wants to help you find great videos. We are a team of technologists, artists and scientists who like to watch good stuff and we employ data science to create truly personalized experiences for our users. With so many streaming options, we know finding something to watch can be overwhelming. That’s why we decided to build a better way to help you discover and stream the best of movies and TV with a few easy swipes. We factor in your personal preferences along with the opinions of trusted friends so you spend less time searching, and more time streaming stuff you’ll love. Want to know more? Please visit www.mighty.tv. 

Contact Information

Eric Gonzalez

PR Contact

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eric@vscconsulting.com