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Vodafone Netherlands Teams With IBM to Help Enterprise Clients Go Mobile

Dutch telecom leader to offer IBM MobileFirst Solutions

IBM MobileFirst for iOS Expert Seller App Equips Salespeople with Mobile Access to Product and Services Information
IBM MobileFirst for iOS Expert Seller App Equips Salespeople with Mobile Access to Product and Services Information

Vodafone Netherlands today announced it will collaborate with IBM (NYSE: IBM) to offer IBM MobileFirst solutions to Vodafone’s enterprise clients. The IBM MobileFirst portfolio is designed to securely deliver services that allow clients to fully exploit mobile capabilities, thereby furthering their business.

As a worldwide leader in Enterprise communication services, Vodafone is widely recognized as an innovator and driver of communication technology. IBM MobileFirst will extend Vodafone Ready Business, which includes communications solutions aimed at helping businesses become more flexible, innovative, collaborative and responsive to their customers and employees. The IBM and Vodafone collaboration will help further drive mobile adoption among enterprise organizations in the Netherlands.


“Vodafone has always been at the forefront of enterprise mobility. In collaborating with IBM, we are drawing on the enterprise expertise of both companies, combining Vodafone’s strengths in enterprise mobility management and 4G connectivity with IBM’s industry, mobile and integration knowledge,” said Alexander Saul, Director Enterprise Business Unit Vodafone Netherlands. “Together, we are empowering our enterprise clients with enhanced mobile capabilities that simplify business processes, increase employee productivity, enable deeper customer engagement and drive overall growth.”

IBM MobileFirst solutions including infrastructure, apps and services that allow business clients to create mobile solutions that enable them to reach new markets and improve customer engagement.

“IBM MobileFirst enables enterprises to radically streamline and accelerate mobile adoption, and help organizations engage more people and capture new markets,” said Bob Fox, global telecommunications industry leader, IBM. “By offering IBM MobileFirst services, Vodafone will help its business customers mobilize people and processes in a way that drives competitive advantage.”

Vodafone itself is mobilizing its workforce with an enterprise app to better serve clients, equipping corporate account managers with iPads loaded with the IBM MobileFirst for iOS Expert Seller app to give them mobile access to everything they need to know about Vodafone’s product portfolio before they go in to a client meeting.

Vodafone corporate account managers sell enterprise clients Vodafone’s extensive portfolio of products, ranging from mobile point-of-sale terminals to networking systems. The IBM MobileFirst for iOS app that will help these employees better prepare for effective client discussions, allowing them to exceed customer expectations.

The Expert Seller app retrieves the most up-to-date content from Vodafone’s databases, including the most recent information in Vodafone’s product portfolio, as well as Vodafone’s sales and marketing collateral -- organized and saved on the iPad for fast access. The app enables account managers to efficiently prepare for customer meetings and present and share relevant content with clients directly from the iPad, saving time and driving more interactive and engaging sales discussions.

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