vPersonalize.com launches MyWear™, a line of fully personalizable fashion wear
This is custom design, e-commerce and on-demand manufacturing rolled into one (Bala Selvarajan, Chief Technologist)
San Francisco based design-your-own apparel and accessory provider, vPersonalize.com, today announced the launch of MyWear™, a brand of fully personalizable fashion wear. Created by professional fashion designers exclusively for vPersonalize, MyWear™ offers the latest in style, coupled with full personalization – custom design, custom size and choice of fabric.
“Custom made fashion is typically associated with super expensive price tags,” says Bala Selvarajan, Chief Technologist for vPersonalize.com. “Our proprietary visualization, automated pattern generation and grading technology helps bring it within reach of everyone. This is custom design, e-commerce and on-demand manufacturing rolled into one. Exclusive, custom made apparel is not just for the stars anymore!” he adds.
“It is like choosing a product silhouette off of a style book, applying any design to it and getting it made,” says Ruby, a fashion designer for vPersonalize.com. “It is inspiring to see how the designs on the 3D model convert back to the production patterns and align correctly when made,” she adds.
“That the consumer has a choice of fabric for the same design or that the same design can be transported to a completely different product type, brings out the best of personalization,” says Lee Hagelshaw, co-founder of vPersonalize.com. “A particular style may go in or out of fashion, but never out of production, because it is all on-demand,” he adds.
vPersonalize Inc is a pioneer in full custom, design-your-own apparel and accessories. From custom sizes, full-bleed custom prints, custom styles to choice of fabric, our 3D visualization, automated pattern generation and on-demand manufacturing represent the future of personalization.
Design outside the box™.
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- Lee Hagelshaw
- vPersonalize Inc.
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