The Day Publishing Company selects NEWSCYCLE Solutions for Content Management across all channels
Innovative US publisher optimizes its digital and print operations with cloud-based NEWSCYCLE software
NEWSCYCLE Solutions (“NEWSCYCLE”), announces they have signed a long-term agreement with The Day Publishing Company in New London, Connecticut, to install NEWSCYCLE Content and NEWSCYCLE Digital delivered in the company’s cloud hosted platform. The Day covers a 20-town region with a daily newspaper, and www.theday.com generates more the 4 million page views a month. Shore Publishing, owned by The Day Publishing Company, has seven publications included in the contract.
The Day Publishing Company chose NEWSCYCLE as a part of their digital strategic plan to help build a more cost-effective future. They required a proven and reliable platform that supported the group’s evolving shift to become a digital-first publishing company. With their digital and content systems in NEWSCYCLE’s cloud platform, The Day Publishing Company expects to proactively meet the changing demands of digital news publishing, and optimize all digital and print media operations and workflows.“We were looking for the single best, single source CMS currently available to publishers. We feel like we found that with NEWSCYCLE,” said Michael Moses, director of marketing and digital strategy, The Day Publishing Company. “NEWSCYCLE Digital and Content allow for seamless support of our emerging technology initiatives; offering effective tools for creating and publishing multimedia content across all platforms, including the production and sharing of our legacy products in print.”
Key factors when selecting NEWSCYCLE Content and NEWSCYCLE Digital for The Day Publishing Company included multiple page document management, layout geometries, automated reverse publishing (Web to print), and planning—and the ability to produce and share content in a streamlined and collaborative environment.“The Day is a future-focused company and they know they need to grow and change with the industry. Selecting NEWSCYCLE’s cloud environment gives them the leading-edge technology to improve efficiencies and workflows to build the cost-effective future they are planning for,” said Randal Meske, vice president of Sales, Americas. “It is a solid move forward with immediate benefits.”
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