New book inspires budding entrepreneurs to ditch the corporate life to work from home

A new book, launched online today, is set to be the ultimate “how to” manual for anyone dreaming of ditching large corporations, the commute and the long-hours daycare to work from home. The book, “Diving In: Practical tips for starting up and growing your home based business” unveils the secrets to establishing a successful home based business.
 
“With more than 67 percent of all Australian small businesses being home based enterprises, there is a great need for information and resources specific to this sector,” said first-time author Cas McCullough.
 
Starting a micro business from your dining room table has never been easier within the landscape of social media, but McCullough reveals that it takes more than a Facebook Page to turn your business into a viable and sustainable enterprise.
 
“I wrote this book in response to the questions that people ask me on a daily basis, such as “How do I find the right business opportunity?” and “I’ve got a Facebook Page. What do I do now?” said McCullough.
 
“Whether they’re a mum starting-up a small craft enterprise or an entrepreneur planning to be the next Richard Branson, “Diving In” provides practical tips and resources to empower the tiniest business to become a roaring success.”
 
McCullough started her first home based business at nine years old.
 
“I made up to $20 a week selling homemade felt bookmarks and toys for a local craft shop in my home town of Hahndorf, South Australia,” said McCullough.
 
McCullough now runs two successful businesses from her home in Brisbane: local social enterprise Mumatopia and Support a WAHP (work-at-home person), an online support community for home based businesses with just shy of 10,000 Facebook followers.

• More than 67 percent of all Australian small businesses are home-based.
• Home-based business is the fastest growing economic sector in Australia!
• The home-based business sector is made up, predominantly, of women.
• People choose to work from home for intrinsic reasons such as work/life balance.

Contact Information

Cas McCullough

Director

Support a WAHP

(61) 7438898706

info@supportawahp.com