Osram expanding in the market for energy-efficient lighting systems and luminaires

Acquisition of Siteco Lighting GmbH opens up further potential for growth in LED applications

Erlangen, Germany, Osram is acquiring Siteco Lighting GmbH based in Traunreut/Germany from Barclays Private Equity. Siteco is a leading European lighting company with a worldwide workforce of 1250 and achieving revenue of around €220 million in fiscal year 2010. The company supplies luminaires and lighting systems for urban infrastructures such as public and commercial buildings, streets, tunnels, airports and sports stadiums. More than two thirds of the global lighting market is covered by luminaires and lighting systems. “With this acquisition, Osram is addressing this key market. As a leading manufacturer of lighting components, we are now also further expanding our competencies in the solution business. This applies to conventional energy-saving lighting technology and in particular to LED-based luminaires and systems, where we are expecting the greatest growth”, says Martin Goetzeler, CEO of Osram. The transaction remains subject to approval by the relevant antitrust authorities. The parties have agreed to keep the purchase price undisclosed.

Siteco produces luminaires in Germany and China and has over 15 sales companies in Europe, as well as a global sales network. This acquisition therefore provides Osram with broad access to the market for lighting solutions and a modern range of products in the field of interior and exterior lighting. Furthermore, Osram will benefit in the development of new products from Siteco’s wealth of experience arising from collaboration with end customers, architects, lighting designers and installers. Siteco is responsible, for example, for the lighting of the Allianz Arena in Munich, Barajas Airport in Madrid and of the world’s tallest buildings, the Taipeh Tower in Taiwan. With regard to the product spectrum and fields of application, the Siteco portfolio is ideally supplementing the product range of the joint venture formed by Osram and Traxon Technologies in 2008.

The demand for innovative, energy-efficient lighting solutions continues to grow at a rapid pace. The entire market for components, luminaires and lighting systems is estimated by analysts today at around €45 billion, over two-thirds of which is accounted for by luminaires and lighting systems. Driven by semiconductor-based technologies such as LEDs and OLEDs (organic light-emitting diodes), the total market is likely to grow to around €65 billion by the year 2016.

The Siemens Industry Sector (Erlangen, Germany) is the worldwide leading supplier of environmentally friendly production, transportation, building and lighting technologies. With integrated automation technologies and comprehensive industry-specific solutions, Siemens increases the productivity, efficiency and flexibility of its customers in the fields of industry and infrastructure. The Sector consists of six divisions: Building Technologies, Drive Technologies, Industry Automation, Industry Solutions, Mobility and Osram. With around 204,000 employees worldwide (September 30), Siemens Industry achieved in fiscal year 2010 total sales of approximately €34.9 billion. http://www.siemens.com/industry

Osram (Munich/Germany) belongs to the Industry Sector of Siemens and is one of the two leading light manufacturers in the world. In the 2010 financial year, it achieved a turnover of €4.7 billion. OSRAM is a high-tech company in the lighting sector and 70 percent of its turnover comes from energy-efficient products. The company, which is very much internationally oriented, has around 40,000 employees worldwide, supplying customers in 150 countries worldwide from its 46 production sites in 17 countries (30 September 2010). http://www.osram.de

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Reference Number: I201102039e