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The Avaya Flare Experience ’Got Game’ at the Biggest Event in US Football


Avaya’s industry-leading technology on hand to support Green Bay Packers and more than 5000 media

DALLAS, TX – Avaya, Inc., a global leader in business collaboration systems, software and services, today announced its unified communications solutions – including Avaya Flare – will be playing a starting position at the U.S. football championship event this Sunday. The Green Bay Packers staff will be burning up the lines with Avaya in real-time, rapid-fire communications among the many players who have a stake in event. In addition, with over 5000 journalists covering Sunday’s big event, Avaya will help ensure any challenges to voice and data connectivity are quickly sacked.

Behind-the-scenes, the Avaya Flare™ Experience will be on hand to help journalists navigate any hurdles that may block full access and functionality in their voice and data communications. The Avaya Flare Experience is the industry’s first, next-generation user experience that delivers business collaboration capabilities across video, voice and text. As a helpdesk kiosk in the media center, the Avaya Flare and Desktop Video Device will allow journalists to reach technical support by simply tapping the display touchscreen to launch a videoconference and resolve any issues.

For the Green Bay Packers, away games are a common occurrence, but Sunday’s event takes being on the road to the next level. More than 150 staff members have made the Omni Mandalay Hotel at Las Colinas their temporary headquarters and Avaya’s mobile Unified Communications solutions are helping to make the transition completely transparent. Staff members have the same numbers, features, functions on their desktop or mobile phones in Dallas as their Wisconsin offices. Incoming calls ring all extensions simultaneously to help ensure that the right person gets the call when minutes – if not seconds – are left on the clock. Unanswered calls go into a single repository, reducing or eliminating the potential for an urgent message to go unchecked.

“Avaya’s technology is so flexible and easy-to-implement that our communications provider, WBL Systems, turned up the remote system in less than one day with full communications features and capabilities,” said Craig Benzel, director of Marketing for the Green Bay Packers. “Within hours, we were performing our duties in Dallas just as if we were still in Green Bay, allowing us to be effective regardless of our physical location.”

WBL, an authorized, Avaya Connect Channel Partner is providing telecommunications for media, Green Bay Packers and others at the football championship.

About Avaya Flare Experience and Avaya Aura Unified Communications
Launched this Fall, the groundbreaking, Avaya Flare Experience has a distinctive user interface to enable quick, easy access to desktop voice and video, social media, presence and Instant Messaging, audio/video/web conferencing, a consolidated view of multiple directories, context history and more. The Flare Experience eliminates the need to use different interfaces and different directories to communicate across various types of tools.

Delivered on the Avaya Desktop Video Device, a 11.6" high-definition video and audio touchscreen device, The Avaya Flare Experience will allows users to initiate a communication session with the swipe of a finger to move one or more contacts from the Flare directory into the central spotlight that highlights active or in-progress communications. To send a text messages, a pop-up keyboard appears when the guest taps a text-based icon under a contact’s photo. For a guided tour of the Avaya Flare Experience, visit:

The Avaya Flare Experience and Avaya mobile Unified Communications solutions are driven by Avaya Aura at the core. Avaya Aura brings together award-winning Avaya real-time communications performance and reliability with a revolutionary, enterprise-wide SIP architecture, plus the instant detection of each user’s presence across devices and applications. Communications applications and services are implemented once and made available across the business. Simpler deployment and streamlined provisioning, plus leaner hardware and enterprise-wide dial plans, all drive down costs and complexity.

About Avaya
Avaya is a global leader in enterprise communications systems. The company provides unified communications, contact centers, data solutions, and related services directly and through its channel partners to leading businesses and organizations around the world. Enterprises of all sizes depend on Avaya for state-of-the-art communications that improve efficiency, collaboration, customer service and competitiveness. For more information please visit

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