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Cellar Advisors wine collection services, the premier collector consultancy, proudly acquires The Noble Vine; creating unparalleled access, service and market intelligence to the wine community.


The combined team enables efficient growth of Cellar Advisors consulting, storage and shipping services to many of the world’s largest private wine collectors.

St. Louis, Missouri - Cellar Advisors, LLC is proud to announce the acquisition of Washington, DC based consultants, The Noble Vine LLC. This transaction represents the joining of two of the industry’s only independent wine
consultancies. The Noble Vine managing partner, Justin Connor, is joining Cellar Advisors as Director of Business Development. As part of the management team he will also identify and develop new markets.

Founded in 2003, Cellar Advisors is the foremost company in the US providing organization, consultancy and logistics services to wine collectors and investors. The Noble Vine’s focus on cellar technology, data management and process make for an ideal match. This acquisition creates increased reach for on-site cellar projects acquisitions or liquidations and efficient management of wine storage and transportation.

Marc Lazar, President of Cellar Advisors, notes, “Our shared commitment to independent advisory is illustrated by the fact that Justin’s company never held inventory and only represented clients on one side of a transaction. I have always been impressed with his network, insight and tireless attention to client needs. His energy and discipline are a huge asset to our organization.”

The combined company now represents wine transactions in excess of
$15,000,000 per year. The value of managed collections has grown to exceed $200,000,000 and over 180,000 bottles are housed in professional storage. This scale affords collectors unmatched access to an experienced team, deep connections throughout the wine trade and extensive market insight. The team is also at the cutting
edge of implementing cellar inventory technologies, comprehensive storage solutions and rational, data-driven market valuation.

As worldwide interest in collectible, fine and rare wines has exploded and continues to grow, wine consulting and cellar management services are in increasing demand. The Cellar Advisors suite of services and market independence facilitates maximum
enjoyment and return on vinous investments for collectors. “The experience, access and execution the Cellar Advisors team allows for me to continue my commitment to providing my clients the best available services. I look forward to working with Marc to
expand the reach of Cellar Advisors and Domaine Wine Storage” states Justin Connor.

About Cellar Advisors

Based in St. Louis, Missouri, Cellar Advisors, LLC is a premier wine organization, consultancy and logistics provider, serving the needs of private collectors worldwide. Their team manages some of the world’s most significant private collections. They also assist beginning and established collectors with tracking, protecting and
acquiring fine and rare wines.

Included in the Cellar Advisors family are:

Cellar Advisors -
Domaine Wine Storage & Appreciation - -
CellarTracker for Crestron -

Media Contact:
Katherine Lazar
Telephone 314.973.2188


 wine consulting
 wine insurance
 noble vine
 wine shipping
 wine storage

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