Martin Kaymer’s Improbable PGA Championship Win Stymies GolfEtail Facebook Contest; Randomly Chosen Winner Still Gets Taylor-Made Burner Driver
Springfield, MA, September 2, 2010 -- GolfEtail, http://www.golfetail.com, offering great buys on quality brands of golf clubs, accessories and clothing thought someone would easily pick the winner of the just-completed PGA Championship, since most of the competitors are household names to golfers.
“Imagine our surprise,” said Marc Ducey, GolfEtail President, “when Martin Kaymer blew away some of the most famous golfers playing today! We were delighted that our Pick the winner of the PGA championship and win a free TaylorMade Burner Driver from GolfEtail!” contest generated more than two thousand entries in only a few days, but now we had to pick a winner at random.”
“Matt Mooney’s name came up the winner of the TaylorMade Burner Driver,” Mr. Ducey added. “But since everyone but Martin Kaymer was stymied on the winner of the tournament, we offered a 10% discount on drivers to everyone who entered. This way, we all won and our customers got great deals on clubs.”
GolfEtail is a total internet retail store, using state-of-the-art promotional ideas and approaches. During their Facebook contest, current email subscribers were encouraged to become Facebook fans before entering the contest. To generate new leads, visitors to the website and click-throughs from Facebook ads were sent directly to the contest page. The contest ran for three days before the PGA Championship, with the winner awarded on Monday, August 16, 2010.
McDougall Interactive, http://www.mcdougallinteractive.com, contributed SEO and advanced social media marketing techniques,” Mr. Ducey said. “More than two thousand golf-crazy folks entered the contest and during the week we offered 12% off all golf items on the GolfEtail.com. When the dust cleared, we had received more than 1000 Facebook fans and extremely high click-through rates. In all, the contest was one of the best online promotions we’ve run this year,” he said.
Family-owned and proudly based in Springfield, Massachusetts, GolfEtail stands for two things when it comes to golf equipment: value and quality. The company’s primary goal is to provide golfers with outstanding prices on some of the top brands in golf. GolfEtail’s long-term relationship with suppliers makes the difference. GolfEtail only selects suppliers they know and trust, ones that consistently provide the company with quality legitimate brands at excellent prices.
Through overstocked inventories, liquidation sales, closeout items, demo products, and more, GolfEtail delivers great value on today’s newest and hottest products, including deals on big brand names like Adams, Adidas, Ashworth, Callaway, Cobra, Greg Norman, Nike, and TaylorMade. Visit their website at http://www.golfetail.com for more information.
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