ROO Releases New TV Style Internet Video Player
New Player Provides Wide Range of Exciting Features, Allowing Users to Easily View News, Entertainment and Music Videos
New York, NY, 01/27/2005 -- ROO Group, Inc. (ROO) (OTC BB: ROOG), a provider of Internet video broadcasting technology that can increase client revenue and enhance content solutions, announced today that it has released its latest Internet Video Player that includes a range of new features that emulate the Television viewing experience.
ROO’s new video player provides accessibility to a wide variety of content, including News, Entertainment, Fashion, Music and Movie Videos. Key features of the new Internet Video Player include the ability to view a full-screen, the ability search for videos that can provide up to two hours of continuous viewing time and to offer clients novel advertising features for in stream video ads that play before and after topical videos with associated traditional banner ads.
ROO Group Chairman and CEO Robert Petty stated, “This new player has the ability to increase the number of videos being viewed per web site. This increase in video viewership is expected to lead to increased revenue for both ROO and its customers.”
ROO expects the new player will be rolled out to all of its customers within the USA, UK and Australia over the next 60 days.
To experience the new ROO player, please visit www.rootv.com or one of our customers sites which have introduced the new player www.helloworld.com, www.funbroadcasts.com, www.chiff.com or www.rednova.com
For additional information about ROO Group, Inc., please see our web site at www.roogroupinc.com
About ROO Group, Inc.
ROO Group Inc. (“ROO”) is a global provider of digital media solutions and technology that enables the activation, marketing and distribution of digital media video content over the Internet and emerging broadcasting platforms such as set top boxes and wireless. ROO’s products sold by subsidiary ROO Media (www.roomedia.com) include syndication, technology, integration, and management of topical video content such as news, entertainment and fashion to its clients’ web sites. The distribution, programming and integration of interactive advertising solutions includes 15 to 30 second television-style video commercials which can be played before and after selected topical video content over the Internet. In addition to the expansion and development of ROO TV’s (www.rootv.com) network of country-based video-only web sites, ROO’s strategy for 2005 is to expand its distribution of products and services and make strategic acquisitions in Asia Pacific, Europe and the United States markets to accelerate the group’s growth. More information can be obtained from ROO’s web site located at www.roogroupinc.com
Certain statements in this document constitute “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements involve known and unknown risks, uncertainties and other factors, which may cause the actual results, performance or achievements of ROO Group Inc (“the Company”), or industry results, to be materially different from any future results, performance, or achievements expressed or implied by such forward-looking statements. The Company’s future operating results are dependent upon many factors, including but not limited to the Company’s ability to: (i) obtain sufficient capital or a strategic business arrangement to fund its plan of operations when needed; (ii) build the management and human resources and infrastructure necessary to support the growth of its business; (iii) competitive factors and developments beyond the Company’s control; and (iv) other risk factors discussed in the Company’s periodic filings with the Securities and Exchange Commission, which are available for review at www.sec.gov.
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