Glu Mobile and Encore Software, Inc. Sign Agreement to Create Hoyle®- Branded Games for Mobile Phones
Leading Mobile Entertainment Publisher to Shuffle Carrier Decks with Hoyle® 6-in-1 Solitaire Pro
San Mateo, Calif. - March 29, 2006 - Glu Mobile, a leading creator and global publisher of mobile entertainment, and Encore, a wholly owned subsidiary of Navarre Corporation and a leading interactive publisher in the PC CD-ROM market, today announced a worldwide agreement in which Glu will create and publish Hoyle®-branded games for mobile phones. The first game to launch in the multi-year, multiple game deal will be Hoyle 6-in-1 Solitaire Pro. The game will be available on wireless carriers worldwide beginning in June 2006.
“Card games, and in particular Solitaire, have been strong performers since the infancy of the mobile games industry. With the Hoyle license, Glu Mobile will deliver the most complete and authentic card lineup for the wireless consumer,” said Jill Braff, GM of the Americas and SVP of worldwide marketing, Glu Mobile. “Aligning ourselves with Hoyle, the best-selling playing card and family entertainment brand is an important part of Glu’s strategy to grow not just our own business, but the audience for mobile games as a whole.”
Hoyle, part of the United States Playing Card Company family of brands, has been the authority on gaming rules for more than 200 years, and the brand is a leader in the Family Entertainment PC software market. Hoyle 6-in-1 Solitaire Pro will feature six different variations of solitaire, including the ever-popular Klondike, Spiderette, Golf and Pick 2. Players can take their game anywhere with the most complete solitaire game available.
“Hoyle interactive content will be expanded into several new markets to reach consumers where they play,“ said Michael Bell, chief executive officer, Encore. ”Partnering with the team at Glu for the mobile launch is an exciting first step in this long term strategy"
For more information please visit www.glu.com.
About Glu Mobile
Glu Mobile (formerly Sorrent, Inc. and Macrospace Ltd.) is a leading developer and global publisher of mobile entertainment. Glu’s portfolio of games, ringtones, wallpapers and information applications include both original titles and entertainment based on major brands including Atari, Cartoon Network, FOX Sports Interactive, PopCap Games, Twentieth Century Fox and Celador International. Based in San Mateo, California with offices in London and Hong Kong, Glu is funded by top venture firms NEA, BA Venture Partners, Granite Global Ventures, Sienna Ventures and Globespan Capital Partners, and by Time Warner Investments. Consumers can find fresh entertainment created exclusively for their mobile phones wherever they see the ’g’ character logo or at www.glu.com.
About US Playing Card Company
Founded in 1876, The United States Playing Card Company (“USPC”) is the world’s largest manufacturer and distributor of playing cards and a leader in the marketing of poker chips and sets, collectible tins, puzzles, and card accessories for the North American retail market. USPC is also the largest supplier of premium playing cards to casinos worldwide. USPC brands include Hoyle®, Bee®, Bicycle®, and Aviator®. USPC’s International holdings include Naipes Heraclio Fournier, S.A., a leading playing card manufacturer in Europe. USPC is a division of Jarden Corporation (NYSE: JAH).
About Encore Software, Inc.
Based in Los Angeles, CA, Encore is a wholly-owned subsidiary of Navarre Corporation (NASDAQ: NAVR), and an interactive publisher in the PC CD-ROM market. As a result of strategic relationships, the company publishes a complete range of productivity, utility, education and game titles. For more information about Encore, visit www.encoreusa.com.
Publishing brands include Hoyle®, Marine Aquarium, Family Tree Maker®, 3D Home Architect® and Advantage; as well as the Riverdeep family of brands including The Print Shop®, PrintMaster®, Reader Rabbit®, Mavis Beacon® and ClickArt®.
Navarre is a Minneapolis MN-based publisher and distributor of a broad range of home entertainment and multimedia software products. For more information on Navarre Corporation, visit www.navarre.com.
GLU MOBILE, GLU, and the ’g’ character logo are trademarks of Glu Mobile.
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