Incipio® announces title sponsorship of upcoming 2010 Gumball 3000 Rally

New Incipio x Gumball 3000 iPhone and BlackBerry cases join the grid

IRVINE, CA – April 14, 2010 – Incipio, leading manufacturer of designer accessories for some of the wireless industry’s best-known brands and devices, launches a limited edition selection of Gumball 3000 cases for six smart phone devices; the iPhone 3G/3GS, BlackBerry Curve 8300 and 8520, Storm 9550, Bold 9700 and Tour 9630. As a title sponsor of the Gumball 3000 Rally, an annual 3,000 mile international road rally, Incipio introduces a series of co-branded Incipio x Gumball 3000 cases to the range; the dermaSHOT®, silicone case and the ultra light feather®, polycarbonate case. All cases are available at www.gumball3000.com/store or www.myincipio.com/gumball with prices starting from $24.99.

The Incipio dermaSHOT® case is a tight fitting, high density silicone case which provides ultimate protection for an iPhone, iPod or BlackBerry. An anti-static coating ensures the case grips the phone rather than clothing. The Incipio feather® is an ultra light hard shell case made from a durable and rigid polycarbonate material. Measuring less than 1mm thick it offers superior form-fitting durable protection without adding bulk to a smart phone. Both cases are available in black with either the Gumball 3000 logo or Motorprint design.

The 2010 Gumball 3000 will see drivers from around the world embark on the ultimate road trip, from London to New York, in mostly exotic and powerful sports cars. As a title sponsor, Incipio will also be presenting over 120 Gumball 3000 participants with an Incipio x Gumball 3000 survival kit, which includes essential bits of gear from limited edition phone cases to chargers, as they depart on the first leg of the journey from Pall Mall on the 1st of May. Those who complete the rally will also receive a limited edition Gumball 3000 Hero case at the finish line in New York.

Maximillion Cooper, founder and CEO of the Gumball 3000 Group, comments: “I’m hyped to have Incipio as an official sponsor of the 2010 Gumball 3000 Rally – alongside an already illustrious list of partners including Puma, Monster Energy Drink, Betsafe, and Nixon watches. Incipio are a great forward thinking company with product innovation and the drive to become the market leader in their sector. So with Gumballs huge fan base and global media attention, they will certainly be getting their name out there!”

Andy Fathollahi, President of Incipio®, comments: “We are thrilled to be sponsoring Gumball 3000! Such an exciting motoring sport and fun packed journey with some of the most beautiful cars from around the world. Gumball 3000 is a great opportunity to showcase Incipio’s product line and brand”.

All the gear featured in the Incipio survival kit is available for purchase at www.gumball3000.com/store or www.myincipio.com/gumball with prices starting from $24.99.

About Incipio: Incipio was established in 1999 by a group of gadget obsessed designers and founded upon the premise that quality and value should go hand in hand. Our primary focus is to deliver exceptional products through superior engineering. Our credo: The Art of Protection™ signifies the delicate balance of style and creativity while delivering unparalleled protection and function.

About Gumball 3000: Founded by Maximillion Cooper, Gumball 3000 was set up in 1999 and successfully combines art, automobiles, music and film to create a fun filled lifestyle for the elite. Gumball 3000 is headed by Maximillion Cooper and his wife, Julie Brangstrup. Gumball 3000 now operates eight companies with offices in Europe and the United States. The brand has grown from its origins as a notorious car rally, into a successful global lifestyle and entertainment group. In 2007, Forbes magazine valued the Gumball 3000 brand at over $200 million.

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Contact Information

Amanda Pivovaroff

Marketing Coordinator

Incipio

Contact via E-mail