Deliver Your News to the World Launches Spring Trends Editorial Feature: Lookbook Will Highlight The Shopping Website’s Noteworthy New Lines


Madison, WI: Women’s web-based fashion retailer will launch their Spring Trends Report on February 1, 2010. Presented in an easy, shopper-friendly magazine format, the 60-page online Lookbook highlights six major trends with styled looks showcasing key pieces from Shopbop’s spring collections. Shopbop Senior Stylist, Morgan Wendelborn and Fashion Director Kate Ciepluch provide commentary throughout the feature, calling out defining runway looks and sharing “how to wear it” tips on the highlighted trends.

“The seasonal trends Lookbooks are always popular with our customer and are some of our favorite features to produce—they give us the opportunity to show our take on the season’s big stories and introduce new design talent,” says Ciepluch. “We’re intent on bringing our customer not just the best pieces, but also great fashion editorials that inspire her to put looks together in a way that reflects her personal style.”

The Spring Trends Report features styles from noteworthy newcomers Shipley & Halmos and Elise Overland. This season also sees Rogan, Halston Heritage, Prabal Gurung, MM6 Maison Martin Margiela, Barlow, Equipment, and Temperley London joining Shopbop’s impressive designer lineup.

Based in Madison, WI, is a leading online shopping destination for the fashion-forward female. Carrying everything a woman needs for her wardrobe from skinny jeans and over the knee boots to evening dresses, designer leggings, and oversized handbags. offers over three-hundred top designer labels including Sergio Rossi, Proenza Schouler, Ports 1961, Rachel Roy, DSQUARED2, Alexander Wang, Vince, Tibi, William Rast, Nanette Lepore, Juicy Couture, J Brand, and Rachel Pally.


 Morgan Wendelborn
 Kate Ciepluch
 Spring Trends Report

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