Intertek Presents Free Webinar on Green Claims

A review of the requirements for green marketing claims

Intertek (www.intertek.com), the leading provider of quality and safety services to a wide range of industries, will present a free one-hour online webinar on Thursday, December 3, 2009 at 2:00 p.m. EST providing an overview of environmental “green” claims.

The webinar will provide insight into using validated green claims using your compliance as a competitive advantage. The topics will include important claims such as ”lead free”, “BPA free”, “% recyclability”, or “Verified for Substances of Very High Concern”. Known standards for the US, Canada, and Europe will be reviewed as well as their relevance to Green Claims, and the appropriate steps and methodologies needed arrive at a validated Green Claim.

If you are promoting a product using a Green Claim or thinking about applying Green Claims to your advantage, this is a ‘must see’ webinar. Join us on December 3, 2009 at 2 p.m. EST for a free 1 hour webinar reviewing the requirements for green claims and to use these to achieve a competitive advantage.

Topics to be addressed:

• What are Green Claims
• Types of Green Claims
• Verified Green Claims
• US, Canadian, and European standards
• Risk factors and recent actions
• Methodologies to verify Green Claims
o Consumer products
o Professional products

Join us to learn more about how a verified green claim can provide your company the competitive edge you seek. For more information or to register for this webinar, please visit: http://www.intertek.com/events/2009/12-03-webinar-is-your-product-really-green/