Sue Scheff Releases ’Google Bomb’ Book
WESTON, FL -- It was was August, 2003 when the first attack on Sue Scheff’s integrity appeared on a website that focused on programs for at-risk teens, the industry in which she provides services to parents via an organization named PURE. The individual posting was a parent Sue Scheff had actually tried to help after she contacted her for assistance. So, Sue Scheff was shocked when her first unexpected accusation escalated into a full-blown character assassination.
Threats were made against Sue Scheff and a gang mentality took hold as numerous voices began to chime in.
As Scheff continued to watch the whole thing spin beyond damage control, something just as frightening would eventually snake its way into the search engines of Google; If you typed in Sue Scheff, it wasn’t her website with educational articles and resources for parents that appeared at first glance, because over two pages of initial Google results led to links that took viewers to sites that were distasteful and littered with adult content.
In Sue Scheff’s new book, “Google Bomb! The Untold Story of the $11.3M Verdict That Changed the Way We Use the Internet,” she details this and other harrowing ordeals involving Internet defamation and cyberstalking.
After nearly losing her home to pay for her day in court, on September 19, 2006, Sue Scheff was awarded a jury decision with a landmark $11.3M verdict, a forceful warning that ruining lives with online attacks is wrong and will not be tolerated.
About Sue Scheff
Sue Scheff is the founder of Parents’ Universal Resources Experts, Inc. (P.U.R.E.), a child and parenting advocacy organization, is a noted expert on Internet Defamation by countless mediums after winning $11.3M in a 2006 lawsuit against a woman who posted viral defamatory statements about Scheff and P.U.R.E. Sue Scheff’s first book “Wit’s End! Advice and Resources for Saving Your Out of Control Teen,” published by Health Communications, Inc., has helped many families with at-risk teens. She has appeared on The Rachel Ray Show, ABC News, 20/20, CNN Headline News, Fox News,CBS Nightly News, CBC News: Sunday Morning, and NPR, to name a few.
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