Christian Siriano-Designed Mini Starbucks Card
Celebrating Little Luxuries with Starbucks and Fashion Designer Christian Siriano…
Wishing is what makes the holidays the holidays. This holiday season, Starbucks invites you to wish – to imagine, to remember and to be inspired with the Christian Siriano-designed Mini Starbucks Card. For the first time, Starbucks customers can own a unique designer Starbucks Card and carry a bit of fashion with them wherever they go.
“One of the things I love about fashion is that it can change the way you feel inside and out. Put on a fabulous little something and you feel like a new lady! Giving back is the same – it changes what’s going on in your life because it changes what’s going in your heart. It’s true, people! This year, the Card design that I created with Starbucks is all about putting the spirit of fashion and giving into your life for the Holidays. And maybe a Frappuccino Blended beverage, too. I can’t get enough of those!!”- Christian Siriano
Inspired by mod style, contemporary drama and Christian’s love of theatrical fantasy, Starbucks and Siriano, Winner of “Project Runway” Season 4, collaborated together to create a limited edition Starbucks Card that can only be found at Starbucks this holiday season.
A Gift for the Fashionable On-the-Go Customer…
For customers on the go, the Mini Starbucks Card provides added convenience, as it can easily be attached to a key chain, gym bag, backpack, or dog leash. And it works like any other Starbucks Card. Once activated, customers can register their Card to ensure balance protection and to enjoy the great savings and benefits including free select syrups and soy, free refills on brewed coffee, up to two consecutive hours of free AT&T Wi-Fi in company-operated Starbucks stores and a free beverage on your birthday!
The Christian Siriano Mini Starbucks Card will be available in participating stores nationwide and in Canada on November 17, 2009. All U.S. and Canadian registered Mini Starbucks Cards are eligible for Starbucks Card Rewards. For more information about the Mini Starbucks Card, visit www.starbucks.com/card.
Inspiring Children Through Art and Fashion…
As part of this collaboration Starbucks made a donation in honor of Christian Siriano to The Art of Elysium - a non-profit 501(c) (3) organization founded in 1997, which encourages working actors, artists and musicians to voluntarily dedicate their time and talent to children who are battling serious medical conditions. In addition to the one-time donation, Starbucks is supporting Christian’s workshop with five lucky girls to help design and create dresses for them to wear to the charity’s annual gala in January.
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