Square D (Schneider Electric) Announces 50% List Price Increase for Circuit Breakers

Square D, the subsidiary of Schneider Electric, has some good news and bad news for American consumers. The good news: a revamped website with more product information and resources. The bad news: the new site will be rung in by a 50% price increase across the board for molded case circuit breakers. This increase was pushed through silently through industry pricing services such as IDEA (www.idea-esolutions.com) and DataRelay (www.datarelay.com), and circuit breakers effected include residential (QO, like QO120, QO230, etc.) breakers all the way through the larger commercial/industrial main breakers (MA/NA, like MA36800, NA361200, etc.).

Square D has yet to explain the motivations behind this increase. No statements have been issued by Schneider Electric, nor have any members of Square D’s marketing group stepped forward to publicly justify the price increase. A price increase of this magnitude will ultimately impact companies up and down the supply chain. It remains to be seen how the major competition in the circuit breaker marketplace (GE, Siemens, and Eaton) will react to the increase.

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RELECTRIC, Inc. (www.relectric.com) is not affiliated with Square D or Schneider Electric. RELECTRIC is a supplier of new and obsolete electrical distribution equipment such as circuit breakers, motor controls, busway, transformers and switchgear by manufacturers including Eaton / Cutler-Hammer, GE, Siemens / ITE, Square D and more.

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Anthony Robinson

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RELECTRIC, Inc.

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