Popular Science Magazine and Science Channel Partner to Create Original Television Series POPULAR SCIENCE: THE FUTURE OF...

-- Series Showcases the Changes to Our Lives in the Next 25 Years --

(New York, N.Y. and Silver Spring, Md.) This summer, the nation’s top science and technology magazine teams with the only network devoted entirely to the endless possibilities of science to create Popular Science: The Future of. Combining the research and editorial strengths of Science Channel and Popular Science, the series will bring viewers a rare glimpse of the extraordinary technological and scientific advancements that will shape how we live in the next 25 years. The 10-part series will make its world premiere on Science Channel and Science Channel HD in June 2009.

“We’re excited to work with Popular Science magazine on this future-forward series, where current science meets the about-to-be-possible,” said Deborah Adler Myers, senior vice president, programming, Discovery Emerging Networks. “We know that both our magazine readers and Science Channel’s television audience crave more information – working together on air, in print and online will give our consumers deep, rich information, allowing them to explore how science will enhance their lives.”

“Popular Science is dedicated to delivering ‘the future now’ and by harnessing the best resources of the two leading players in the science and technology category we’ll be able to accomplish that goal in an ever greater way,” said Gregg R. Hano, publisher, PopSci Media Group. “We’re thrilled to partner with Science Channel to deliver this multimedia program to our combined audience and highlight the important and exciting ways technology will impact all of us in the coming years.”

Each episode will examine one important aspect of human life, uncovering breakthrough research, introducing maverick scientists and exploring the genius prototypes that show how our lives will evolve. The single topic in each episode allows for a deep exploration of how each of these subjects will fundamentally change within our lifetimes. From The Future of Play, learn how we’ll spend our leisure time in the future, from video games that pack a real “punch” to city-wide experiential games for thousands. In The Future of War, soldiers wear exoskeletons that increase their strength and endurance or communicate telepathically using special helmets. In The Future of Attraction, mates are selected using compatible genome mapping, babies are designed to reduce the likelihood of diseases and a high-tech MRI scanner can prove that you love your spouse. Additional episodes planned include Security, Pleasure and Superhuman.

Popular Science: The Future of is produced by Incubator. For Incubator, Simon Andre and James Taylor are executive producers. For Science Channel, Christo Doyle is executive producer.