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National Geographic Adventure Magazine Names New Account Manager


NEW YORK — Richard Gustafson has been named account manager for National Geographic Adventure magazine. Based in New York, Gustafson will target growth categories in the magazine, including liquor, pharmaceuticals, apparel, consumer electronics and financial accounts. The position was announced by National Geographic Adventure associate publisher Peter Fisher and is effective immediately.

Prior to joining National Geographic, Gustafson was account executive at Rolling Stone Magazine. He has also held managerial and advertising sales positions at USA WEEKEND magazine, Arthur Frommer’s Budget Travel Magazine and Travel Weekly.

“An avid adventure traveler, Rich has covered the gamut of liquor, automotive, pharmaceutical and apparel categories and brings a wealth of knowledge, experience and enthusiasm to our team,” said Fisher.

National Geographic Adventure is the fastest-growing magazine in the outdoor category. Coupled with the many assets of the National Geographic Society, the magazine is able to bring clients an authenticity that no other magazine in the category can offer.

National Geographic Adventure, winner of four National Magazine Awards, is the ultimate guide to the adventure lifestyle. Published 8 times a year, with a rate base of 625,000, National Geographic Adventure has 2.5 million readers. It is available by subscription (800-NGS-LINE) and on newsstands in the United States ($4.99) and Canada ($6.99). Its editorial mission supports National Geographic’s corporate global mission to inspire people to care about the planet. The magazine’s Web site is


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