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CBS Signs Affilation Agreement With Lilly Broadcasting Of Pennsylvania For Station In Elmira (Corning), New York


CBS announced today that it has signed an affiliation agreement with Lilly Broadcasting of Pennsylvania’s station, WENY-DT, in Elmira (Corning), NY. WENY-DT will sign on effective January 1, 2009.

Diana Wilkin, President, CBS Affiliate Relations, said: “This marks the first time that CBS has had an affiliate based in Elmira. We welcome this opportunity to not only enhance our service to our viewers in New York’s Southern Tier, but to also extend our successful relationship with Lilly Broadcasting, which owns WSEE-TV, our CBS affiliate in Erie, PA.”

Brian Lilly, President and Chief Executive Officer, Lilly Broadcasting of Pennsylvania, said: “We’re very pleased and proud that WENY-DT will be bringing America’s Most Watched Network to our audiences and advertisers in Elmira. Combining CBS’s entertainment, news and sports programming with our line-up of local news and syndicated shows creates a quality, very promotable and saleable schedule with broad appeal. It’s exciting to be partnered with CBS for this new era in Elmira television and we’re looking forward to our successful launch on January 1.”

Elmira (Corning), NY, is the 175th largest market in the country.


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