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Down Economy Hurting Your Business? Need a Better Way to Attract Customers?


Andy Greider
Google Me! for all my info

For Immediate Release:

If you are like many business owners - large, medium, smedium or small – you are feeling the downturn in the economy. Rising costs of fuel, food and essentials are cutting into discretionary income. Many things that seemed like needs are becoming wants and are being dropped from monthly budgets. Many businesses are already sliding downhill. How can you save your customer base and attract the clients on the fence to choose you?

Simple – by tapping the one hot button almost everyone has – the price of gas. By taking part in the Gas Brand Loyalty program – you can offer your customers free gas in denominations of $100, $150, $300 and $500. So, how much does this cost you? Depending on quantity purchased and at what level (minimum orders
are 100 at a time) – the cost is at or less than 10% of face value per certificate. The redemption process is simple and works like any rebate or loyalty offer.

Let’s look at how this may work:
For example, a furniture store may run a special – “Buy a bedroom set worth $1500 or more, and get $500 in free gas.” A car dealer may promote “$100 in free gas for coming in and test driving our new cars – with upgrade to $300 with purchase.” A hotelier whose weekend occupancy has dropped can offer “$300 in free gas for a Friday-Saturday stay, or $500 for Fri-Sat-Sun.” Or a cell phone company can offer “$150 in free gas for any new account.” Even a church can offer “$100 in free gas for any tithe over $100.”

Andy Greider, owner of Marketing Pedagogy, has been seeing a huge interest from businesses around the country. “It is simply stunning how many people are finding ways to leverage these coupons – we’re seeing these being used as incentives, as employee rewards, as thank you’s and as donation incentives. I encourage everyone from small to large businesses, and churches to non-profits, to check them out an incorporate them into the next month’s marketing plan. And for online business - be sure to ask about the potential to go “paperless”"

Call today to find out more – and get the best deal on these certificates which work as a customer magnet – and help you gain traction during the down times, by helping customers gain something they want (gas savings) while helping your business ramp back up and stay solvent until the economy improves.


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