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SkyLife Broadens Relationship with NDS by Selecting VideoGuard® and MediaHighway® for New HD Service


WEBWIRE

Highlights:

* SkyLife, Korea’s only digital satellite pay-TV operator, has selected market-leading NDS VideoGuard® conditional access and MediaHighway® middleware to secure its new live High Definition (HD) broadcast service
* New agreement expands the existing long-standing relationship between NDS and SkyLife



SEOUL, SOUTH KOREA. – NDS, the leading provider of technology solutions for digital pay-TV, today announced that Korea Digital Satellite Broadcasting Co. Ltd., (SkyLife), Korea’s first and only satellite pay-TV operator, has extended its long-standing relationship with NDS by selecting market-leading VideoGuard® conditional access (CA) technology and MediaHighway® middleware for its new HDTV service. SkyLife HD is the first H.264 based HD service in Korea.

NDS has been SkyLife’s technology partner since the pay-TV operation was established in March 2001. During this time, NDS has supplied SkyLife with its CA and middleware, as well as industry-leading XTV™ Digital Video Recorder (DVR) technology and NDS Electronic Program Guide (EPG).

SkyLife is enhancing its offering to subscribers with the launch of live HD services, and continues to trust NDS technology to protect and power the delivery of high value content. SkyLife HD is a 24-hour HD service which aggregates the world’s best HD content from broadcasters such as Discovery HD, NHK, VOOM HD, and others. Viewers must subscribe to the SkyLife HD package in order to watch the HD channels and selected HD packages also include SD channels.

VideoGuard is the most advanced content security available today, currently protecting over 86.9 million active devices worldwide. In addition to providing robust content protection, VideoGuard facilitates an extensive range of pay-TV business models, such as multiple channel packages, tiering, pay-per-view purchase of programs from the EPG, impulse pay-per-view and other services that allow the operator to maximize viewer choice, build loyalty, and generate revenues.

Announcing this new offering, Mr. Sung Yong Woo, Chief Technology Officer, SkyLife said, “SkyLife is pleased to be offering Korean viewers the best quality HD pay-TV service anywhere. We are confident that NDS’ unrivalled technology leadership will assist us in providing our subscribers the most advanced and exciting viewing experience possible.”

Ms. Sue Taylor, Vice President and General Manager of NDS Asia Pacific said, “NDS is proud to be working with SkyLife, Korea’s first and only digital satellite platform. Since the establishment of our relationship in 2001, SkyLife has grown impressively. This new agreement for securing and enabling HD services further consolidates our relationship and enables SkyLife to provide more choices for Korean viewers”.


About SkyLife

SkyLife is the first and the only digital satellite broadcasting company in Korea. SkyLife provides over 160 video and audio channels including 24-hour HD channel SkyLife HD, SkyLife also offers ‘Sky Touch’, interactive broadcasting service, which has DVB-MHP application basis for the first time in the world. Sky Touch provides 36 services including games, educational programming, TV banking and transactional TV. Launched in 2002, SkyLife now reaches over 2.3 million subscribers.



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