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Sybase and KXEN to Deliver Next Generation Advanced Analytics and Data Mining


KXEN Software and Sybase IQ Fully Certified to Help Customers Dramatically Increase Speed for Predictive Modeling and Advanced Data Mining

DUBLIN, CALIF. — JUNE 2008 — Sybase, Inc. (NYSE: SY), the largest enterprise software and services company exclusively focused on managing and mobilizing information, today announced that Sybase and KXEN, the global provider of automated data mining technology, will deliver next generation advanced analytics. KXEN’s advanced analytics, predictive modeling and data mining software is now fully certified to interoperate with analytics server Sybase® IQ, the market leader in column-oriented databases. This relationship gives data mining professionals the ability to quickly build and deploy advanced data models, and drastically reduce the time necessary for data preparation and discovery.

Customers report that they are shifting from traditional database solutions in favor of innovative data warehouse solutions based on a column-oriented architecture in order to address performance issues and support business growth. In some cases, the performance delta between the old and new architecture is up to 100-fold, raising the potential for dramatically different ways of thinking about data-intensive businesses. By empowering customers to build new revenue-generating services and offerings, this partnership meets the most challenging requirements in business intelligence, advanced analytics, predictive modeling, and fast reporting.

“KXEN is pleased to join forces with Sybase IQ. Together, the revolutionary performance and scalability of Sybase IQ and KXEN’s next generation data mining automation technology change the game for companies that rely on analytics for their competitive advantage,” said Roger Haddad, president, KXEN. “Our joint solution gives our customers the power to seamlessly embed predictive analytics in strategic business processes, dramatically increasing business performance.”

“The relationship between KXEN and Sybase IQ will change the analytics and data mining landscape, by providing business intelligence professionals with dramatic time savings—from weeks to days, even hours—while creating and deploying advanced analytic models against large datasets,” said Dr. Raj Nathan, Chief Marketing Officer at Sybase.

Designed from the start as an analytics server, Sybase IQ produces incredible results because of its unique column-oriented architecture combined with patented indexing and a scalable grid. Organizations with very large data warehouses benefit from the significant reduction in hardware and energy costs due to Sybase IQ’s compression capability. Sybase IQ recently set a Guinness World Record for the world’s largest data warehouse with one petabyte of raw data—Sybase IQ compressed data 85 percent resulting in a “green” data environment with 90 percent less CO2 emissions over the data warehouse’s life time.
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