Oxford Industries, Inc. Selects SAP To Streamline Global Financial Reporting

SAP® ERP Is the Software of Choice for Parent Company of Tommy Bahama® and Ben Sherman®

ORLANDO, Fla. - May 2008 - SAP AG (NYSE: SAP) today announced that Oxford Industries, Inc. (NYSE: OXM) will replace its financial information systems with the SAP® ERP Financials solution. Oxford selected SAP as its software vendor of choice based on the company’s reputation for providing value in the retail industry, its proven platform that supports customers with global operations and the superior functionality of the product. The announcement was made at the co-located events SAPPHIRE® 2008 Orlando, SAP’s international customer conference, and the ASUG (America’s SAP Users’ Group) Annual Conference, both being held in Orlando, Florida, May 4-7.

Oxford Industries is an international apparel design, sourcing and marketing company with a diverse portfolio of brands and retail operations. Its primary business strategy is to develop and market compelling lifestyle brands, including Tommy Bahama® and Ben Sherman®, and to acquire additional lifestyle brands that fit its business model as suitable opportunities arise. SAP’s flagship enterprise resource planning (ERP) application, SAP ERP, provides a comprehensive financial management solution. With its seamless integration, the application will support Oxford’s strategy today and into the future.

“With SAP, we anticipate building an environment of robust and timely business insight,” said Tom Chubb, executive vice president, Oxford Industries, Inc. “To support our strategic objectives, Oxford will work with SAP to streamline global financial reporting with a planned rollout across our operations in the United States, the United Kingdom and Hong Kong.”

With SAP ERP Financials, Oxford will streamline data integration, simplify the reporting process, and gain the ability to easily view a single source of master data across the organization.

“Oxford Industries joins a growing list of apparel companies that are selecting SAP technology as the stable core platform to run their business,” said Peter Dunning, executive vice president, Strategic Industries, SAP. “SAP is proud to be the vendor of choice to support Oxford’s strategic business objectives.”
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