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CEA Announces New Member Benefit With Retail Owners Institute


CEA Members to Receive Free Access to Valuable Online Resources
The Consumer Electronics Association (CEA)® today announced a partnership with The Retail Owners Institute (The ROI), a web-based, self-help resource on key financial topics important to independent retailers. CEA members will receive free access to The ROI’s financial management information, online calculators for retail math, planning tools, how-to-articles and much more.

“CEA strives to help its members grow their businesses,” said PARA Director Kerry Moyer. “Free access to The ROI’s online financial resources, a $499 annual value, provides another valuable opportunity for CEA members to develop a stronger, more successful retail business.”

Current CEA member benefits include member savings programs, promotional opportunities, consumer outreach and education, training and certification programs and a member to member directory.

The ROI’s online information and resources serves a growing, worldwide audience of more than 26,000 unique visitors each month. More than 200 pages of web content exclusively designed for independent retailers are available around the clock. Log-in information for The ROI is available for CEA members at


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