Qualcomm Expands Global and Customer Representation on Executive Team and Aligns Services Businesses

Qualcomm Names Chief Marketing Officer

Qualcomm Incorporated (Nasdaq: QCOM), a leading developer and innovator of Code Division Multiple Access (CDMA) and other advanced wireless technologies, today announced several organizational and leadership changes that will add more global representation to Qualcomm’s executive leadership team and unify its services-related businesses. Qualcomm will also increase support for its partners and its continuing global growth with the creation of a chief marketing officer (CMO) position.

Jeff Jacobs, executive vice president, has been named CMO. Over the past several years leading global business development, Jacobs has built an organization that has played a significant role in the globalization of Qualcomm and the expansion of the business. In the newly formed CMO role, Jacobs will oversee global marketing, external communications and standards-related efforts.

Qualcomm will evolve the structure of its global business development organization by forming three overarching regional areas: Americas and India, Asia Pacific and Middle East/Africa and Europe. Each area will be led by a member of Qualcomm’s executive committee:

* Peggy Johnson has been named executive vice president of the Americas and India. Johnson previously served as executive vice president and president of Qualcomm Internet Services (QIS)/ MediaFLO Technologies (MFT) and will utilize her background in cultivating and strengthening relationships with partners to benefit business development efforts.

* Jing Wang has been promoted to executive vice president of Asia Pacific and Middle East/Africa. Wang has been instrumental in driving CDMA adoption and growth in China and South East Asia and will further support Qualcomm’s growth throughout the Asia Pacific, Africa and Middle East regions.

* Andrew Gilbert has been promoted to executive vice president and president of QIS/MFT and Qualcomm Europe. Gilbert’s extensive understanding of the European wireless market and strategic expertise will enable him to lead QIS/MFT from the Company’s European headquarters in London, while continuing to oversee business development and operational activities across Europe.

Additionally, Qualcomm’s services-related businesses will be unified under Len Lauer, executive vice president. Lauer’s organization will include QIS/MFT, Qualcomm Enterprise Services, Qualcomm Government Technologies, MediaFLO USA, Firethorn and Qualcomm MEMS Technology. Dave Vigil, senior vice president of business development, will join the services organization after having served in various roles at Qualcomm, including leading business development efforts for the Americas and successfully driving the adoption of 3G services across multiple regions. In his new role, Vigil will utilize his extensive relationships with operators and other partners in strategy and market development, including the evaluation of new services platforms and segments and Qualcomm’s entrance into these new markets.

“The leadership and organizational changes reflect the global spread of 3G and the growing demand for new applications to support an increasingly wireless lifestyle,” said Dr. Paul E. Jacobs, CEO of Qualcomm. “Unifying our service businesses positions Qualcomm for greater growth and market impact, as the accelerating adoption of 3G wireless broadband creates new high value opportunities. We are pleased to acknowledge the significant contributions of the leaders involved in these changes and their continued dedication to supporting our partners and customers around the world.”

Qualcomm Incorporated (www.qualcomm.com) is a leader in developing and delivering innovative digital wireless communications products and services based on CDMA and other advanced technologies. Headquartered in San Diego, Calif., Qualcomm is included in the S&P 500 Index and is a 2007 FORTUNE 500® company traded on The Nasdaq Stock Market® under the ticker symbol QCOM.

Except for the historical information contained herein, this news release contains forward-looking statements that are subject to risks, uncertainties and assumptions. If such risks or uncertainties materialize or such assumptions prove incorrect, the results of Qualcomm could differ materially from those expressed or implied by such forward-looking statements and assumptions. All statements other than statements of historical fact are statements that could be deemed forward-looking statements, including the expected benefits and costs of the organizational and leadership changes; management plans relating to these changes; any statements of the plans, strategies and objectives of management for future operations; any statements of expectation or belief; and any statements of assumptions underlying any of the foregoing. Risks, uncertainties and assumptions include the possibility that expected benefits may not materialize as expected; that the services-related businesses may not perform as expected; and other risks that are described from time to time in Qualcomm’s SEC reports, including the report on Form 10-K for the year ended September 30, 2007, and most recent Form 10-Q.


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