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Kodak and IGAEA Print Poster at Graph Expo Celebrating 2008 Graphic Communications Week


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Poster featuring the wisdom of Ben Franklin will be available at Kodak Booth 1246

Rochester, NY.- Kodak and the International Graphic Arts Education Association (IGAEA) are joining together to produce a color poster promoting careers in the graphic arts and printing industry. The poster will be printed on a KODAK NEXPRESS S3000 Digital Production Color Press at Graph Expo 2007 in Chicago and distributed to visitors to Kodak’s Booth 1246.

The 12” x 18” poster (trim size 11” X 17”) features an inspiring quote from Benjamin Franklin as it might have been written by the hand of America’s “Father of Printing.” The quote, “Genius without education is like silver in a mine,” is shown on parchment next to a pair of wire rimmed glasses, an inkwell and a feather quill. The poster was designed by Vanessa Slavich, a senior at California Polytechnic State University, as part of an IGAEA contest promoting 2008 Graphic Communications Week, which occurs Jan. 13-19, the week of Franklin’s birthday.

“If you come to Graph Expo, get a copy of this poster and take it home and put it up somewhere it can be seen,” said Jeff Hayzlett, Chief Marketing Officer, Kodak’s Graphic Communications Group. “We’ve got to make sure young people know that the graphic arts industry provides unique career opportunities to combine talents in art, communications, business and technology.

In addition, the IGAEA will send the poster to members of the organization at college campuses and high schools throughout the United States and the world.

“We’re very proud to have our poster produced by Kodak on the KODAK NEXPRESS S3000 press,” said Dennis Dougherty, IGAEA Second Vice President and Membership Chair. “This is an annual contest for students of IGAEA members. Each year at our conference, the Board of Directors chooses the top three posters and each winner receives a monetary award. The first place design is produced as a poster for Graphic Communications Week and as the cover for our Visual Communications Journal publication. I invite all graphic communications and printing technology educators to join IGAEA and to become a Print Ambassador.”

The International Graphic Arts Education Association (IGAEA) is an association of educators in partnership with industry, dedicated to sharing theories, principles, techniques and processes relating to graphic communications and imaging technology. For more information about IGAEA, go to www.igaea.org.



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