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Keith L. Craig’s “Serving To Lead” - Free Download Tomorrow (6/22/2020)

Pasadena, CA – WEBWIRE

Best Seller Publishing announces the release of Keith L. Craig’s new book, Serving To Lead: Lessons in Adversity and Resilience from the Battlefield, Gridiron, and the Corporate World.” It will be available for free download in the Amazon Kindle Store on June 22nd.    

“Serving To Lead” is a brilliant ‘oeuvre’ and provides leadership lessons relevant for every profession. It delivers a compelling personal narrative, underpinned by tales of tenacity during adversity and resilience garnered from the battlefield, his time playing professional football, and the corporate world.

“Serving To Lead” by Keith L. Craig will be free and available for download on Amazon for 5 days (6/22/2020 – 6/26/2020) at:

“Serving To Lead” has a 5.0-star rating on Here’s what some people had to say:

“I’ve worked with Sergeant Major Craig for over three years in the entertainment industry and seen first-hand his ability to drop into an entirely foreign set of circumstances and, “turn water into wine.” He is incredibly humble. I had only heard about his vast, diverse experiences and accomplishments spanning a 32-year military career through prodding. He certainly never talked about overcoming incredible adversity, such as childhood homelessness or PTSD from having been shot at over 100 times in combat, though he does here. Needless to say, Sgt. Major Craig’s future successful empire in the entertainment industry will be no surprise to me. He is a true inspiration and leader for those striving to be better, regardless of background. This book is a blueprint to replicate his success.” – S.J.

“Everyone wants to win! This tome is a history of what it takes to win: Preparation. It is worthy of re-reading. The greatest men ever, some of whom have lived, and some of whom are still living, have lead and continue to lead by example. Sgt. Major Craig is an example of such leadership, past and present; one whom has - and continues to - prepare himself over and over to grow as a leader into the future. The reading gets a reader through the history; the re-reading gleans a leader of her or his lessons. Read on and on! And as this St. Major; stay steady at the ready!” – Phillip E. Arnold

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Best Seller Publishing is a Los Angeles Publishing Company dedicated to helping business owners and entrepreneurs become “the hunted” with their best-selling books. 
About the Author:

Keith L. Craig is an Entertainment Executive that is currently working in Burbank, California, at Walt Disney Studios managing Central Division theatrical sales and distribution for Walt Disney Studios Motion Pictures in 20 theatrical demographic market areas, primarily responsible for ensuring the prompt and timely delivery of film to exhibitors and the accurate execution of administrative and logistical oversight required to do so.

Prior to his current engagements, Keith Craig served 32 years in the US Army, retiring as a Sergeant Major. His time in service took him around the world where he served in 6 combat campaigns, conducted humanitarian and natural disaster operations, played professional football and oversaw the creation of senior enlisted training programs. In addition to his primary duties at Disney, Craig is President of the company’s Diversity Resource Group SALUTE, charged with supporting military veterans employed by the studio, helping them integrate, strengthen and grow their careers and provide a sense of community within the organization. Sergeant Major Craig retired after serving his twilight tour as the 12th Senior Enlisted Advisor to the Commander and The Exchange CEO, of the Army & Air Force Exchange Service, AAFES, for Europe and South West Asia Region.

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