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Mindshare Interactive Campaigns, LLC Ends Year with 22 Creative Awards


WEBWIRE

For Immediate Release: December 22, 2006




WASHINGTON, D.C. – Mindshare Interactive Campaigns, LLC won 22 creative awards for its work in online communications in 2006. As a leading interactive communications agency with offices nationwide, the awards highlight Mindshare’s expertise in Web site design, online advertising, advocacy, fundraising, e-mail communications and viral marketing.

“Mindshare has a commitment to utilizing the latest creative techniques to drive results for our clients,” said JoRoan Lazaro, Mindshare’s Chief Creative Officer. “Our creative palette is increasing exponentially, which is creating a great opportunity.”

Mindshare’s award list includes: IABC Silver Inkwell Awards, specifically for the Business Software Alliance’s Cyber Tree House Web site; ADDY Awards for Preschool California’s Holiday e-Card, Chesapeake Bay Foundation’s “Get Dedicated” Campaign and Easter Seals’ “Meet Matty” Campaign; Summit Creative Awards for the Georgetown University School of Business Web site, UNICEF’s World Heroes game and International Fund for Animal Welfare’s “Stop Seal Clubbing” advertising campaign; and the American Marketing Association’s coveted “M” Award, also for the Georgetown University School of Business web site. The “M” Awards are selected by an independent team of judges who evaluate entries based on effectiveness, ROI, layout, copy, creativity and clarity of message.

“We are pleased by this recognition,” said CEO Dan Solomon. “We work hard to build awareness for our clients and help them engage the right audience. Sometimes it’s social networks, sometimes it’s rewards and incentives programs and sometimes it’s e-mail – it depends on the client and their audience. One size does not fit all.”

Along with Mindshare Interactive Campaigns’ excitement about its award-winning year, the firm was proud to announce that it has expanded to include a team of Web accessibility experts, its Hispanic Division Redes and a new office in Chicago.


Mindshare Interactive Campaigns, LLC (www.mindshare.net) helps organizations leverage the communication opportunities created by technology with offices in Austin, Boston, Chicago, Los Angeles and Washington, DC.



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