Pioneer Ups the Ante for Professional Displays with Full-feature Plasmas Now Available

Long Beach, CA November 8, 2006, Pioneer Electronics (USA) Inc. is now shipping its new high definition 50” PDP-507CMX and 60” PDP-607CMX commercial plasmas. The plasmas take advantage of Pioneer’s new PureDrive™ Pro circuitry, available exclusively in the new professional displays, in addition to proprietary technologies to deliver brilliant, sharp imagery with improved panel efficiency. PureDrive Pro, one of the industry’s most powerful signal processing engines, ensures the plasmas maintain the purest digital signal possible with minimal data loss for smooth, bright imagery that delivers the intended message to an audience.

“With the increasing desire of a high definition display for use in a variety of commercial settings, our new plasmas provide flexible functionality and breakthrough picture needed for today’s professional applications,” said Jim Krodel, vice president of industrial display for Pioneer Electronics (USA) Inc. “Our plasma displays are designed for enhanced usability and performance in single or multiple presentations, as well as for simple integration in larger scale exhibits and event venues.”

The new plasmas utilize key technologies that Pioneer has refined throughout the past eight years of research and development. Improved picture accuracy is a result of First Surface Pure Color Filter (PDP-507CMX) and Pure Color Filter II (PDP-607CMX). These technologies also reduce the impact of external lighting, allowing the plasmas to be placed in nearly any room environment with little to no picture degradation. The new commercial plasmas boast smooth, natural image reproduction from Advanced Continuous Emission IV as well as PureDrive Pro technologies. Ultimately, users gain a sophisticated presentation display that is ideal for executive meetings, digital signage as well a host of other professional uses.

Pioneer’s Expansion Solutions™ technology greatly enhances functionality. Both the PDP-507CMX and PDP-607CMX possess dual expansion card slots allowing users to insert a variety of expansion cards to modify or enhance the displays’ A/V capabilities for customized display solutions. Expansion cards are available from Pioneer and third-party manufacturers.

Pioneer’s plasma displays offer significant longevity for a commercial user. Sixty thousand hours is an approximate time for the display panel to reach half of its original luminescence. This approximation may vary depending on source and type of content, settings, environment and use. This approximation does not provide or imply any warranty beyond the manufacturer’s standard limited warranty.

The 50” PDP-507CMX and 60” PDP-607CMX plasma are now available for a suggested retail price of $6250 and $9995, respectively.

The Industrial Display Group of Pioneer Electronics (USA) Inc. is the leading provider of plasma and video display products for business use. Pioneer introduced the industry’s first 50-inch high definition plasma display in 1997 and continues to deliver innovative display solutions for professional audio/video, information technology, trade show, broadcast, legal, medical, education and transportation applications. In an effort to provide the highest quality of customer care, Pioneer professional plasma displays that are purchased through an authorized dealer, include a one-year warranty with convenient on-site service and technical support. Additional information can be found at www.pioneerindustrialav.com or by calling (800) 421-1625.

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Christina Ramirez

Business Products

Pioneer Electronics (USA) Inc.

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