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Put The Magic Back Into Christmas


Parents Act like Big Kids in Cute Toys R Us Spanish Christmas Spot

Fran Torres directs charming film created by LOLA MullenLowe

The excess of work, the stress of the holiday season, or the mechanical way in which we buy online these days are some of the reasons why Christmas has been losing its magic among adults. Toys R Us wants to bring back this magic with its latest campaign, where the brand pays homage to the simple act of playing, to get excited about toys, but above all to cherish the time we spend playing with our children.

With the approach of spending quality play time with our children, Toys R Us has created a spot where the roles are reversed and the child acts like an adult, in this case to take his father out of his office directly to the store to play.

Nuevo Anuncio Navidad TOYS R US 2018:

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