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Exhibit Surveys Executive to Present MarketingProfs Online Seminar

How to Use Metrics to Achieve Greater Results from Your Next Exhibit


Exhibit Surveys, Inc., the leading provider of research, measurement, and consulting services exclusively for the exhibition and event industry, announced today that Joe Federbush, vice president, sales and marketing, will present a MarketingProfs online seminar on Thursday, October 16.

October 16, 2014

Topic: How to Use Metrics to Achieve Greater Results from Your Next Exhibit

When: 12 noon EDT

Description:  Measurement is critical to driving success, identifying strengths and weakness, and improving customer relations. With event and trade show costs taking a big bite out of marketing budgets, measuring exhibit performance should not, and cannot, be ignored. While management may require metrics to justify their company’s event marketing participation, oftentimes the right measurement tools are not available.

In this PRO seminar, we’ll share how exhibitors, regardless of size or budget, can develop and execute an effective and strategic event marketing measurement strategy and you’ll learn how to use the right tools to justify your event’s budget.

For more Information: How to Use Metrics to Achieve Greater Results from Your Next Exhibit

About Exhibit Surveys, Inc.

Exhibit Surveys, Inc. has specialized exclusively in conducting research, measurement and strategic consulting for the exhibition and event marketing industry for 51 years.  The award-winning company has conducted primary research on more than 5,000 exhibitions and events and over 10,000 individual exhibits in all major segments of commerce on six continents.  Its clients represent all segments of the event industry, including exhibition organizers, exhibitors, private event organizers, suppliers, CVBs and convention facilities. For more information, follow Exhibit Surveys on Facebook, Twitter, join our LinkedIn Exhibitors Group or LinkedIn Show Organizers Group, visit or call 1.800.224.3170 . To download free white papers, go to

Exhibit Surveys, Inc. and the Exhibit Surveys logo are trademarks, and Be a Knowbody is a registered trademark of Exhibit Surveys, Inc. in the United States and other counties.  All company and/or product names may be trade names, trademarks and/or registered trademarks of the respective owners with which they are associated.


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 trade show ROI
 exhibit results
 exhibition measurement
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