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BASF Canada donates $25,000 to help keep youth active

Employees ‘KeepFit’ for a great cause


BASF Canada is donating a total of $25,000 to local YMCA chapters and youth groups in communities where the company operates as part of KeepFit, an employee wellness program.

“BASF’s KeepFit program is all about encouraging our employees to make healthy lifestyle choices through daily exercise ,” said Carles Navarro, President of BASF Canada.   “ We support them by providing interactive tools to track their progress and a charitable goal which will help children enjoy a healthier lifestyle.”

After making a commitment to stay active during the summer months and logging their progress, employees reached their goal to walk or exercise 25,000 kilometers. Every kilometer logged resulted in a $1 donation to the YMCA’s Strong Kids Campaign and the Boys & Girls Club of Cornwall/SDG totalling $25,000.

YMCA Strong Kids is an annual fundraising campaign focused on raising much needed resources to support proven YMCA programs that give kids the opportunities they need to reach their full potential: to live healthier, happier lives today, and grow into productive adults in the future.

The YMCA of Greater Toronto received a $4000 contribution. The following YMCA locations each received a $3500 contribution:

  • Windsor Essex County, ON
  • Calgary, AB
  • Montreal, QC
  • Winnipeg, MB
  • Saskatoon, SK

The Boys & Girls Club of Cornwall also received a $3500 contribution. The purpose of the club is to provide a safe, fun and supervised place where children and youth from all cultural and economic backgrounds, can participate in social, recreational and educational programs that are designed to enhance growth, personal development and potential.

For a photo of the donation to the YMCA of Greater Toronto, click here:

Suggested caption : BASF employees present a $4000 donation to the YMCA of Greater Toronto. From left to right: Peter Hasfeld, Director, Finance and Business Services, BASF Canada, Emilio Palferro, Senior Development Officer, Corporate Partnerships, YMCA of Greater Toronto, Janet Johnson, Mississauga Health and Fitness General Manager, YMCA of Greater Toronto and Oleta LaRush, Manager, Communications, BASF Canada.

For a photo of the donation to the YMCA of Windsor Essex County, click here:

Suggested caption : BASF employees present a $3500 donation to the YMCA of Windsor Essex County. From left to right: Theresa Umbenhower, Occupational Health Services Administrator, BASF Canada, Denis Giles, Manager, Health, Fitness and Recreation, YMCA of Windsor Essex County and Michael Helferty, Operations Manager, BASF Canada.

About BASF

BASF Canada, headquartered in Mississauga, Ontario, is a subsidiary of BASF SE, Ludwigshafen, Germany and an affiliate of BASF Corporation, Florham Park, New Jersey. BASF has nearly 17,000 employees in North America, and had sales of $19.3 billion in 2013. For more information about BASF’s North American operations, visit . To find out more about BASF’s activities in Canada, visit or follow us on twitter .

At BASF, we create chemistry – and have been doing so for 150 years. Our portfolio ranges from chemicals, plastics, performance products and crop protection products to oil and gas. As the world’s leading chemical company, we combine economic success with environmental protection and social responsibility. Through science and innovation, we enable our customers in nearly every industry to meet the current and future needs of society. Our products and solutions contribute to conserving resources, ensuring nutrition and improving quality of life. We have summed up this contribution in our corporate purpose: We create chemistry for a sustainable future. BASF had sales of about €74 billion in 2013 and over 112,000 employees as of the end of the year. Further information on BASF is available on the Internet at .


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