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Atmel and Movea Join Forces for Always-on Ultra-low Power Sensor Hubs to be Showcased at Mobile World Congress

Movea’s SmartMotion technology now supports Atmel’s high performance processors for ultra-low power intelligence, paving the way for the future of smart, connected devices


Barcelona, Feb. 24, 2014 - Atmel®, a leader in microcontroller and touch solutions, and Movea, a leader in motion processing and data fusion for consumer electronics, today announced that Movea’s SmartMotion technology has been ported to the Atmel SAMG53. The SAMG53 solution is part of Atmel’s popular Cortex-M4-based family optimized for high-performance, low-power applications.

Targeting mobile consumer devices such as smartphones and tablets, Movea’s SmartMotion technology enhances the user experience by delivering compelling motion driven applications and services including activity monitoring, context awareness, pedestrian dead-reckoning and mobile gestures turning sensor data into personal, meaningful information. The technology will be demonstrated at Mobile World Congress in Barcelona on Feb. 24-27, 2014 in Movea’s meeting room 7P2MR, in Hall 7.

“Sensor hub architectures enabling always-on capabilities while maintaining ultra-low power consumption have become vital to deliver the context aware applications consumers are asking for,” said Sam Guilaumé, CEO of Movea. “Adding Atmel to our supported platforms allows industry OEMs to benefit from leading solutions to quickly and easily deploy the next generation of smart apps while offloading the main application processor; saving battery life, which is so precious to mobile users.”

“The combination of our ultra-low power sensor hub microcontroller with Movea’s SmartMotion technology optimized for mobile devices and wearables meets the constraints of low power, high accuracy and flexibility,” added Adrian Woolley, director of strategy, microcontroller business unit, Atmel Corporation. “This market-leading solution will feed the need for advanced capabilities and extended battery. We’re excited to work with industry-leading companies such as Movea to address this market opportunity.”

Visit Movea at MWC in Barcelona, meeting room 7P2MR Hall 7, Feb. 23-27.

About Movea
Movea is the leading provider of data fusion and motion processing firmware, software, and IP for the consumer electronics industry. Thriving on its portfolio of more than 500 patents, Movea turns sensor data into meaningful personal information, decoding and analyzing sensor signals using ultra-low power, high performance algorithms and data hub technology. Our expertise enables customers and partners to unlock the 1 trillion sensors opportunity into 1 million smart applications for mobile, sports and interactive TV while reducing the risk, cost, and time-to-market for delivering compelling new features that differentiate their products and deliver more end-user value.
Movea has a global presence with headquarters in Grenoble, France, subsidiaries in the U.S. in Silicon Valley, Calif., and Seoul, South Korea, as well as technology and manufacturing partners and distributors around the world. For more information visit or follow us on Twitter at @MoveaDataFusion.
 “Atmel® is a registered trademark of Atmel Corporation or its subsidiaries.”
Movea press contact:
 Jon Diaz
+1 415-694-6708

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