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Telenor launches mobile phones on Firefox OS in Serbia

Telenor today brings the Alcatel One Touch Fire to its customers in Serbia. Telenor is also launching Firefox OS based phones in Hungary and Montenegro.


At the Mobile World congress in Barcelona earlier this year, Telenor announced the cooperation with Mozilla with the aim of bringing mobile phones on Firefox operative system to customers in Central and Eastern Europe (CEE). With this market launch, Telenor Serbia now delivers on the promise of bringing Firefox OS based smartphones to customers in the region.

“I am pleased to see that our customers in Serbia, Hungary and Montenegro will be able to enjoy mobile phones on Firefox OS, providing them with high-quality Internet experience before Christmas. Through this launch, we are one step closer to connecting the next billion customers to the web,” said EVP and Head of Telenor Digital, Rolv-Erik Spilling.

Telenor is committed to spreading mobile Internet to all its customers across Asia and Europe. By embracing Mozilla’s open web platform, Telenor aims to give more customers a high quality mobile internet experience, complete with applications that are tailored to suit local needs. The development of the phone, which is based on HTML5, is in the hands of many and ultimately enriches the experience for the customer.

Firefox OS is a truly open system that frees consumers and developers from the limitations of existing ecosystems through the use of the web as an access platform to all features and applications. Its design and construction with open source also allows a constant and rapid evolution of the system through collaborative work with Mozilla.

“We strive to provide the best user experience and the latest devices to our customers in Serbia. The new Alcatel One Touch Fire will fuel an increase in the number of mobile Internet users in Serbia, accessing advanced – and local apps and content”, said Ove Fredheim, Telenor Serbia CEO.

Coinciding with the launch in Serbia, Telenor will also launch smartphones on Firefox OS in Montenegro and Hungary. Asian markets will follow.

“Telenor has been an active partner in the development of Firefox OS and we are excited to continue to work with Telenor on bringing Firefox OS devices to more markets”, said Andreas Gal, Vice President Mobile at Mozilla.


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