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How To Make Social Media Work for Your Business | 1 800 Accountant


The major social networks, Facebook, Google+ and Twitter are can be a valuable asset to a company if they are used correctly. Each social network is unique yet they also have many things in common as the evolution of social media causes features such as hashtags to be in high demand in each social network.  To review how each social network can benefit your business, review the items below:


Facebook allows you to create a business page, upload a custom graphic to your cover image and default profile picture, add a description, website link and more. Your fans can “like” your page and be able to see your updates in their newsfeed. You can learn a lot from researching what big name brands are posting on social media, you will notice that posting images instead of standard text updates will gain you more likes.


Regardless of whether you choose to create a Google+ page for your business and use it as a social network, it is very important that you list your business on Google+ Local. With this listing you can choose to create a Google+ page and post updates very similar to Facebook with pictures and a text status.


Twitter’s platform is different from Facebook and Google+ in that you can only write short status updates, or Tweets, that are 140 characters or shorter in length. This social network doesn’t rely as much on pictures to gain followers, but interesting article links are very common on Twitter.

About 1800 Accountant

1800 Accountant is the nation’s leading business services and accounting firm specializing in small businesses. 1800 Accountant’s New York & Florida-based teams of Certified Public Accountants (CPAs), enrolled agents (EAs), and accountants have been providing affordable accounting, tax preparation, payroll, bookkeeping, business planning, and consulting services since 1999. 1800 Accountant helps small businesses, independent contractors, and high-income families can keep more of the money they earn and avoid tax problems and overpayment.
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 Brendon Pack
 1800 Accountant
 Small Business
 Social Media Marketing

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